Publicis Groupe announces major senior level shuffle

In OOH News By M4G Bureau - April 15, 2021

Sejal Shah, elevated to the role of Managing Director and Head - Publicis Media Exchange, will continue handling OOH.

Pikasso joins Broadsign Reach to gain wider exposure to DOOH media buyers in Middle East market

In Digital OOH By Rajiv Raghunath - April 12, 2021

Now that Pikasso’s digital inventory is available programmatically via Reach, media buyers can harness it to execute targeted DOOH and omnichannel campaigns to regional audiences, with triggers based on real-time conditions and mobile location data, states Antonio Vincenti, CEO of Pikasso.

No immediate relief for OOH; benefits seen in the longer term: Industry leaders on Budget

In OOH News By Bhawana Anand - February 02, 2021

Metro rail network expansion will boost transit media growth; medium to long term economic growth to have a positive cascading impact on OOH

MediBuddy appoints Manoj Balaji as Senior Vice President & Business Head of the Corporate Business Unit

In OOH News By M4G Bureau - January 29, 2021

Manoj is a senior business leader with over 14 years+ experience across healthcare, health insurance, consumer internet, IT/ITES sectors in both B2B and B2C realms

‘Budget must boost consumer sentiment, spends’

In OOH News By Bhawana Anand - January 29, 2021

Ashish Bhasin, CEO-APAC and Chairman-India, Dentsu, and Anand Bhadkamkar, CEO-India, Dentsu, spell out their wish list for the advertising industry from Union Budget 2021

ILC Group appoints Nihit Kumar as GM & Head - Marketing

In OOH News By M4G Bureau - January 22, 2021

Nihit Kumar will lead the group’s marketing initiatives and strategic partnerships

Fox’s Zubin Gandevia joins upGrad as CEO

In OOH News By M4G Bureau - January 13, 2021

Zubin will lead upGrad’s expansion plans across APAC

Castrol India appoints Jaya Jamrani as VP - Marketing

In OOH News By M4G Bureau - January 13, 2021

In her new role, Jaya will lead the marketing strategy for different business segments and strategise the forging of partnerships for growth

Havas Group India announces Senior Management elevations

In OOH News By M4G Bureau - January 08, 2021

The elevations come as part of the group's overall growth strategy of identifying and acknowledging talent

Charanjeet Singh Arora joins Moving Walls Indonesia

In OOH News By M4G Bureau - January 08, 2021

The OOH veteran OOH brings more than 25 years of experience to the company