Shashank Srivastava, Senior Executive Officer, Maruti Suzuki to address OAC 2023 in Delhi

In OOH News By M4G Bureau - July 20, 2023

Shashank Srivastava will be sharing this perspectives on ‘How OOH can take a brand campaign many a mile’

Cheil India appoints Tarvinderjit Singh as Senior ECD

In OOH News By M4G Bureau - June 19, 2023

Singh’s duties will involve overseeing the creative output for Samsung India

Minute Maid’s latest campaign stands tall in Gorakhpur

In Campaigns By M4G Bureau - May 31, 2023

The Coca Cola owned beverage company’s latest ad for its honey-infused fruit juice is attracting eyeballs with its ingenious billboard

Hyundai Motor India launches digital float activations to take Grand i10 NIOS to the doorstep of hinterland households

In Campaigns By M4G Bureau - May 26, 2023

By deploying 36 digital floats, HMIL aims to cover 582 rural locations across 27 states

ANA Global CMO Growth Council launches first community in Asia-Pacific at Spikes 2023

In OOH News By M4G Bureau - March 03, 2023

Nick Primola, head of the Growth Council, says, “We're excited to be leading the conversation on sustainable innovation and creative effectiveness on a global stage.”

EVs will become mainstream in India: Maruti Suzuki India Senior Executive Officer (Marketing & Sales) Shashank Srivastava

In OOH News By M4G Bureau - February 27, 2023

“Our estimate is this market which is 1% today will be around 3% in 2024-25, and will be about 17% in 2030 which is about out of 6 million cars, 1 million will be EVs in 2030,” he says

Bright economic forecast bodes well for advertising biz

In OOH News By M4G Bureau - February 03, 2023

Infrastructure development, rail expansion, EV promotion among factors that could help drive OOH/DOOH growth

Pikasso Italia launches the ‘Milano Collection’ with display of artist Elisabetta Benassi's work

In Campaigns By Rajiv Raghunath - January 20, 2023

"Art plays an essential role in our daily lives,” says Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia.

Brands leverage gate branding at the Magh Mela in Prayagraj

In Campaigns By Nisha Yadav - January 16, 2023

State Bank of India, Shree Shree Tattva, Lux Cozi, Prism Cement, JK Super Cement, and Union Bank of India are among the companies that have taken advantage of this opportunity to connect with a large and diverse audience.

Pikasso Group establishes operations in Italy with classic & DOOH formats, mall & retail advertising

In OOH News By Rajiv Raghunath - December 14, 2022

Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia, says: “The decision to establish Pikasso Italia is strategic and is based on a market study that indicated precise opportunities where our experience can represent an added value. Pikasso Italia is having a long-term objective.”