Raj Mohanty joins Kinetic India

In OOH News By VJ Media Bureau - September 26, 2013

Raj has 19 years of experience in this industry

Reliance's swinging campaign for Janmashtami

In OOH News By VJ Media Bureau - September 19, 2013

Reliance Communications introduced an innovative OOH campaign in tier II & tier III cities leveraging the popularity of the Janmashtami festival.

A Maha OOH show for KBC 7

In Campaigns By Bhawana Anand - September 10, 2013

Sony Channel's OOH promo for'Kaun Banega Crorepati's' 7th edition is all about triggering curiosity around everyday trivia and reiterate brand recall across metros and formats.

Digital OOH: What ails it?

In OOH News By Bhawana Anand - September 05, 2013

Digital as a buzz word has been doing the rounds for quite a while now in the OOH industry. And yet it has failed to take off in any meaningful way. Why? Outdoor Asia probes the different aspects and gets a discussion going . Read on

OAP aims at 360 degree positioning

In OOH News By Nabamita Chatterjee - September 04, 2013

The agency aims to expand their services further with networks in cities like Guwahati, Bhubaneswar and outside the country with Bangladesh in the near future.

HDFC Life clicks on OOH activity to promote new plan

In OOH News By Bhawana Anand - September 02, 2013

The brand taps airports to drive home its message to TG

'Need more client participation to drive OOH innovation'

In Viewpoints By M4G Bureau - September 02, 2013

Claudine Kwek, Chief Operating Officer -- Asia Pacific, Tenth Avenue, who comes with a rich experience behind her, having been the COO and CFO at different times for GroupM in China, besides being the APAC Finance Controller for JWT, among other important stints, shares her views on the group's OOH plans for India, particularly with respect to Kinetic Worldwide, one of its operating companies. Read on…

Reliance's new 3G drive @ high impact sites

In Campaigns By MunmunSaha - August 29, 2013

RelianceTelecom is back in action in the OOH space to promote its new 3G proposition among its TG across different markets.

VODAFONE DRIVES MOBILE INTERNET IN KARNAL

In OOH News By Bhawana Anand - August 27, 2013

The brand promotes the message of democratization of the internet through fun filled activities at Movie Times theatre in the city.

Message in a bottle

In Digital OOH By Bhawana Anand - July 28, 2013

john st., a Canada based independent agency, developed an innovative but simple campaign called'Stop the Drop' to raise awareness on dropping water levels.