Spotify launches 360-degree multilingual campaign

In OOH News By M4G Bureau - July 02, 2019

Along with TV, ‘Keep Listening, Uninterrupted’, the campaign will go viral on OOH as well

oOh! Fly network putting up 6 new large digital billboards near airports

In Digital OOH By Rajiv Raghunath - July 01, 2019

oOh! Chief Commercial and Product Officer Robbie Dery says the new digital billboards significantly enhance the national solution that Fly network offers to advertisers

‘Leila’ is the new OOH show stealer in Mumbai

In Campaigns By Pray Jani - July 01, 2019

Netflix promotes its latest show ‘Leila’ across Mumbai with attractive OOH creatives across key locations

Parks are for playing, not parking, says Uber campaign

In OOH News By M4G Bureau - June 26, 2019

The brand’s on-ground campaign will see cricket nets being installed at top metro cities to promote the sport and create awareness around sustainable urban planning

Vyoma Media takes up sponsorship of The Quintessential OOH Quiz at OAC 2019

In OOH News By M4G Bureau - June 25, 2019

The Quiz contest will have the participation of over 400 OOH industry professionals

APIS India awards media mandate to dentsu X

In OOH News By M4G Bureau - June 24, 2019

We are very happy to announce our association with dentsu X, says Pankaj Mishra, CEO, APIS

Ocean’s Alliance extends into China in pact with Phoenix Metropolis Media

In Digital OOH By Rajiv Raghunath - June 24, 2019

Phoenix Metropolis Media joins Ocean’s Alliance Network, giving advertisers access to handpicked premium outdoor screens across China and 12 other global cities, along with the UK wide portfolio and three Netherlands subsidiaries now operated by Ocean

Ocean Outdoor rolling out Birmingham’s biggest DOOH roadside network

In Digital OOH By M4G Bureau - June 21, 2019

130 roadside digital 6-sheet screens will replace existing outdoor locations on key arterials across the city and the outer suburbs, including New John Street, Suffolk Street, Queensway, Corporation Street and Dartmouth Middleway

DMRC invites bids for advertising rights inside Metro stations

In OOH News By M4G Bureau - June 19, 2019

The tender is to allot exclusive advertising rights inside selected Metro stations on Line-3&4 (Blue Line) of the DMRC network in two separate schedules

PATTISON Outdoor onboards Broadsign for network optimisation

In Digital OOH By Rajiv Raghunath - June 12, 2019

The partnership to enable dynamic content delivery, yield optimisation, and programmatic capabilities across PATTISON’s 4,000 screens in Canada