ABP News Network assumes new avatar as ABP Network

In OOH News By M4G Bureau - July 23, 2020

In its new avatar, ABP Network will be expanding its offerings beyond news to allied spheres such as content creation, production, brand solutions, and more

DAN expands Soumitra Karnik's role; adds CCO - Dentsu India to his portfolio

In OOH News By M4G Bureau - July 23, 2020

Soumitra will lead Dentsu India’s creative output nationally and will be responsible for maintaining and amplifying a robust client-agency relationship

What does poll conducted by Media4Growth say?

In OOH News By Bhawana Anand - July 17, 2020

The poll shows that 79% of outdoor industry people believe that metrics and measurement will play a vital role for their business growth

AIW Media opens new advertising avenue to capture audience during Covid19

In OOH News By Pray Jani - July 14, 2020

The firm offers the network of 6000 plus residential societies spread across 13 urban areas enabling hyperlocal targeting the millennial audience

Kinetic Worldwide launches new proprietary tool ‘IOM’

In OOH News By M4G Bureau - July 10, 2020

The agency intends to offer a tool that leverages real time inputs to maximise campaign impact across geographies and mobility opportunities acknowledging the greater demand for transparency and ROI, says Ajay Mehta

Canadian M&E major Quebecor signs up Broadsign to power its DOOH networks

In Digital OOH By Rajiv Raghunath - July 07, 2020

The partnership enables Quebecor to easily sell, manage and distribute content across its fleet of premium bus shelter screens from one centralised platform

Dentsu India elevates Indrajeet Mookherjee to the role of President

In OOH News By M4G Bureau - June 26, 2020

Erstwhile Executive Vice President, Indrajeet has been promoted to the role of President with an immediate, effective and he will continue to report into Simi Sabhaney, CEO, Dentsu India

CEN Media Group embraces Ultraleap touchless solutions for DOOH cinema network

In Digital OOH By Rajiv Raghunath - June 18, 2020

As cinemas reopen and respond to life post-COVID-19, the touchless technology will allow brands to continue to engage with consumers in a safe and responsible way

DAN India appoints Rajni Menon as Head of Solutions Development & Chief Strategy Officer

In OOH News By M4G Bureau - June 17, 2020

In her new role, Rajni will lead the development of solutions, strategy, and research for the recently launched DAN Solutions India

RailTel to organise 2nd pre-bid meeting on RDN projects on June 23

In OOH News By M4G Bureau - June 17, 2020

Replies to queries raised in earlier pre-bid meeting available on the RailTel E-Nivida portal