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872 News Found
Indoor advertising set for a comeback on Bengaluru’s Namma Metro network
In OOH News By Rajiv Raghunath - November 21, 2022
The non-fare revenue opportunity will help Namma Metro to bridge its overall revenue shortfall to an extent
Star Maa Bigg Boss Season 6 host Nagarjuna launches ‘Bigg Boss Is Watching You campaign with L&T Metro Rail Hyderabad
In Campaigns By M4G Bureau - November 18, 2022
The public safety awareness campaign has been rolled out at all 57 stations on the L&T Metro Rail network
Volta Media unlocks complete access to programmatic impressions for easy integration into omni-channel, retail media campaigns
In Digital OOH By M4G Bureau - October 19, 2022
“Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available and attractive to advertisers,” says Mike Schott, EVP of Media at Volta.
Blinkit in association with Kinetic India goes all Bollywood
In Campaigns By Prantika Ghosh - October 14, 2022
The campaign was executed on 150+ OOH units across 4 major metros
Vector Media, Swiftmile tie up for West Palm Beach DOOH network in South Florida
In Digital OOH By Rajiv Raghunath - October 12, 2022
The relationship was developed along with smart mobility leader Tranzito in support of the rapidly growing Tranzito-Vector mobility partnership.
Times OOH sees significant increase in pDOOH powered brand campaigns on its transit media networks
In Digital OOH By M4G Bureau - October 07, 2022
We have witnessed an exponential growth of programmatic campaigns by leading clients, states Aman Nanda, Chief Strategy Officer, Times OOH
COMMB President Amanda Dorenberg to co-moderate session on sustainability practices at United Nations event
In OOH News By Rajiv Raghunath - October 04, 2022
Amanda will be joined on the UN panel by co-moderator TechCrunch senior reporter Dominic-Madori Davis, and industry experts
Australia’s TMS in tie-up with Broadsign to power retail media expansion
In Digital OOH By Rajiv Raghunath - October 04, 2022
The Media Shop TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a new collection of 500 screens.
5G rollout could be a gamechanger for DOOH in India
In Digital OOH By M4G Bureau - October 03, 2022
High speed networks set the stage for scale up DOOH campaigns, contextual advertising, among others
HMRTC invites e-bids for exclusive ad, station naming, train branding rights on Gurugram’s Rapid Metro network
In OOH News By Rajiv Raghunath - September 30, 2022
Bids to be submitted by October 21, 2022