PNB Housing homes in on Delhi Metro for bigger consumer connect

In Campaigns By Satarupa Chakraborty - March 06, 2017

The housing finance major has wrapped DMRC's Line 3 Metro rakes to showcase its offerings

Fanta leaves an orange splash on Chennai Metro

In Campaigns By Satarupa Chakraborty - February 14, 2017

The brand has wrapped two Chennai Metro trains with its orange-hued creatives, making an impressionable impact on some 1 million commuters a month. JCDecaux India holds the ad rights on Chennai Metro.

New India Assurance boards DMRC Line II

In Campaigns By Satarupa Chakraborty - February 13, 2017

The insurance major has opted for Metro train wrap to promote its products like Grih Suvidha (house loan product), top-up Medi-claim and Floater Medi-claim and loan products for 2 wheelers. eg. communications has executed the 6-month campaign

DMRC awards naming rights of 12 Metro stations; Pioneer Publicity bags 8

In OOH News By Satarupa Chakraborty - January 24, 2017

In a recently concluded tender for naming rights at DMRC stations, Pioneer has bagged the rights at 8 stations while Planet, Signpost, Explomedia and builder brand Supertech have won rights at one station each.

Cadbury Fuse'chocolate train' promises a chocolaty feast

In Campaigns By VJ Media Bureau - January 04, 2017

Taking \"Own the Commute\" to a whole new level, the brand opted for the Mumbai Metro wrap. This included more than 60% dominance of Fuse branding at the Andheri Metro station

DMRC's Neelam Chowk Ajronda station to offer fresh outdoor formats

In OOH News By Satarupa Chakraborty - January 03, 2017

DMRC has invited tender to develop the Neelam Chowk Ajronda Metro station on Line 6 which will unleash a gamut of retail, advertising and other commercial opportunities

Campus leaves attractive footprints on Delhi Metro Line 1

In Campaigns By Satarupa Chakraborty - December 27, 2016

Campus shoes is the first brand to wrap the Metro rakes on Line 1

Bigger digital walls to adorn more Delhi Metro stations soon

In OOH News By Satarupa Chakraborty - December 20, 2016

DMRC embarks on the digital OOH journey in a big way by introducing more sites in more stations for DOOH along with increasing the sizes of digital walls that are currently available

Vivo travels with Chennai Metro commuters

In Campaigns By Satarupa Chakraborty - December 16, 2016

Having made its mark on the Mumbai Metro, mobile handset brand Vivo rolls out an impactful OOH campaign on Chennai Metro Rail Ltd's elevated stretch. JCDecaux has the exclusive advertising rights for the CMRL trains

PharmEasy rides Mumbai Metro tagging social media

In Campaigns By Satarupa Chakraborty - December 15, 2016

The medicines delivery app has integrated social media and digital OOH in the Mumbai Metro space to run its campaign that has been executed by Times OOH