Results For "Media"
2881 News Found
TECOM Group, JCDecaux SA in pact to pioneer state-of-the-art digital ad solutions
In Digital OOH By VJ Media Bureau - November 25, 2016
The futuristic project will see sustainable creative installations integrated within Dubai Media City, Dubai Internet City and Dubai Knowledge Park
Sadhna Media dominates Karol Bagh Zone with 125 unipoles
In OOH News By Satarupa Chakraborty - November 24, 2016
The area sees heavy traffic movement that makes the unipoles highly attractive to advertising brands
"We are looking at a minimum of 10-15% share of total OOH revenue pie"
In Viewpoints By M4G Bureau - November 23, 2016
With over 8 billion passenger movement every year, Indian Railways covers the same size of TG in 3 days flat what a metro airport can connect with in a year. Ranjan Thakur, Executive Director, Non-fare Revenue, Ministry of Railways, speaks on new railway media initiatives.
"Moving, interactive hoardings can spur more innovations"
In Viewpoints By M4G Bureau - November 22, 2016
Hyundai is a highly visible brand on premium and strategically located media at airports and malls. The brand also uses interesting augmented-reality based activations time to time. Puneet Anand, General Manager & Group Head - Marketing, Hyundai Motor India Limited, shares his thoughts on how the brand perceives outdoor advertising.
Havas bags integrated media mandate for Swiggy
In OOH News By Satarupa Chakraborty - November 18, 2016
Havas Media Group has bagged the integrated media mandate for online food ordering app Swiggy. The account will be handled by agency's Bangalore office and will have focus on OOH.
Celebs exhort people to join Global Citizen India movement
In Campaigns By VJ Media Bureau - November 18, 2016
The OOH campaign, which was rolled out on November 14 for a period of one week, was principally executed by Bright Outdoor Media
Lodestar UM creates carpool karaoke in Tata Hexa with Rock On 2 stars
In OOH News By VJ Media Bureau - November 11, 2016
The Rock On 2 stars drove around the Bandra in Mumbai in the new Hexa, doing a high energy karaoke on their famous title track. The ride ended with them jamming and driving to the trailer launch event of Rock On 2 at the amphitheatre in Bandra.
Bob Wootton joins FEPE International as Executive Director Designate
In Digital OOH By VJ Media Bureau - November 11, 2016
Bob Wootton, former ISBA media chief, will work alongside current Executive Director and industry doyen John Ellery until the next FEPE Congress in Stockholm in June 2017, after which will assume a fuller role.
Singapore-based Moving Audiences launches platform for DOOH media buying
In Digital OOH By Nabamita Chatterjee - November 08, 2016
Moving Audiences is initially targeting OOH markets in six ASEAN countries and India; 28 media owners of over 2,000 digital billboards in six Asian countries have already agreed to trade their inventory on the Moving Audiences platform
Media On Track powers ahead with exclusive branding rights on 4 key trains
In OOH News By Satarupa Chakraborty - November 04, 2016
The contract offers the OOH firm the rights on train wrap advertising, in-train branding and development of other advertising inventory on New Delhi Mumbai Central Rajdhani Express, August Kranti Express running between Nizamuddin and Mumbai Central, Mumbai Central Ahmedabad Shatabdi Express and Mumbai Central to Ahmedabad Double Decker AC train.