Results For "Media"
2883 News Found
Uni ads bags bus media rights in Hyderabad & Secunderabad
In OOH News By Bhawana Anand - September 27, 2017
Uni ads will have 200 sq.ft media space including side and back panels on more than 2,500 buses
Kochi Metro Rail calls for fresh bids for media rights
In OOH News By M4G Bureau - September 27, 2017
In the new tender KMRL has specified the number of media units that may be developed at the Metro stations
Airport passenger traffic surging, Delhi airport tops global list
In OOH News By M4G Bureau - September 26, 2017
The spike in passenger traffic growth at Indian airports augurs well for the Indian airport media advertising industry
‘Media planning agencies have to be media neutral’
In Viewpoints By Bhawana Anand - September 25, 2017
Nabendu Bhattacharya, CEO & MD, Milestone Brandcom, shares his thoughts on the key measures needed for OOH to gain a larger share of the ad pie. Edited excerpts of the interview:
Canada’s Outfront Media launches DOOH-focused analytics platform
In Digital OOH By M4G Bureau - September 25, 2017
The platform is powered by national cellular network data and technology under an exclusive Canadian agreement with Cellint, and provides anonymously aggregated analytical data of consumers passing directionally by Outfront’s digital billboard locations
Drawing eyeballs to gripping movie series
In Gallery By M4G Bureau - September 22, 2017
Bright Outdoor Media designed and executed the campaign including impactful cluster branding at key locations.
Wagh Bakri boards BMTC buses
In Gallery By M4G Bureau - September 22, 2017
The brand utilises the BMTC moving media to build high visibility across the city
Starcom India wins Lenskart media duties
In OOH News By M4G Bureau - September 21, 2017
Starcom’s ROI centric planning approach through its state-of-the-art TARDIIS was seemingly the clincher
Wagh Bakri travels miles with bus branding in Bengaluru
In Campaigns By M4G Bureau - September 21, 2017
The brand utilises the BMTC moving media to build high visibility across the city
Jagran Engage to offer static, digital, ambient media at Lucknow metro stations
In OOH News By Bhawana Anand - September 21, 2017
The transit avenue will offer a gamut of advertising options including backlight media, floor branding, roof branding as well as responsive digital screens across 8 key stations