Kaushik Outdoors now holds rights for over 90 stations across Gujarat

In OOH News By M4G Bureau - December 30, 2019

The media giant has acquired advertising rights for over 90 stations as they grew the network after winning the rights in the recent tenders

Diamond Producers Association to showcase ‘The Diamond Journey’ on high impact OOH media

In OOH News By M4G Bureau - December 27, 2019

The new campaign from the DPA’s Real is Rare, Real is a Diamond platform tells the epic journey of a natural diamond, 3 billion years in the making

Vritti iMedia wins six awards at SEAC Customer Engagement Awards

In OOH News By M4G Bureau - December 26, 2019

A total of 264 entries were received from across the globe from countries such as Singapore, Malaysia, Vietnam, Sri Lanka and Indonesia

PMPML calls for bids for advertising on BRTS corridor in Pune Metropolitan area

In OOH News By M4G Bureau - December 24, 2019

Multiple media formats are available for advertising rights for a period of 5 years

Ninja Media Creations uses audio ads to spread a strong message

In Campaigns By Pray Jani - December 23, 2019

A public awareness campaign against the use of plastic was executed through audio ads at Bhilai Power House Station

GroupM to touch $50Billion annual billing in 2019

In OOH News By M4G Bureau - December 20, 2019

According to COMvergence's projections, the agency had the largest industry market share at 17.2 percent and 30.2 percent intra-Big 6 group share.

B’lore media owners still waiting for the Court nod for large formats

In OOH News By Bhawana Anand - December 18, 2019

Implementation of the BBMP Outdoor Signage & Public Messaging ByLaws 2018 delayed

Shuttl captures Dwarka with frequency building format

In Gallery By - December 18, 2019

In association with JCDecaux, the brand creates presence in Dwarka with bus shelter media

Philips taps DOOH capabilities for real-time updates on outdoors

In Digital OOH By M4G Bureau - December 17, 2019

The campaign claims delivery of approx. 1.51 Mn seconds by utilizing 100% Share-of-voice during course of overall exhibition tenure

OAC 2020 to be held in Mumbai on July 24-25

In OOH News By M4G Bureau - December 17, 2019

The 16th Outdoor Advertising Convention (OAC) will direct focused attention on areas like delivering great advertising experiences to brands using creative tech solutions, locating OOH in India’s urban development programmes, redefining OOH marketing in a changing media environment, programmatic OOH