Results For "Madison"
186 News Found
OOH to grow 10% in 2018: Pitch Madison Report
In Research By M4G Bureau - February 16, 2018
Retail, Consumer Services and Real Estate have been the top three consuming categories of OOH. However, Consumer Services (Hospital, Restaurant and Education) reduced spends by 8% and Real Estate spends too declined by 11%. The highest growth was recorded by the Telecom category at 29%
Airtel’s Naqhi Khan to share brand perspective on OOH at Karnataka Talks OOH conference
In OOH News By M4G Bureau - February 07, 2018
Naqhi heads the brand and marketing communications for Bharti Airtel across Karnataka; he has worked in diverse streams that include sports marketing, ATL/BTL marketing, and now marketing communications
Madison Media bags Viacom18 mandate for all its lines of business
In OOH News By M4G Bureau - November 22, 2017
The agency will be handling the media planning and buying duties for the entire gamut of brands that offers multi-platform, multi-generational and multicultural brand experiences to 500mn+ Indians across 8 languages
Madison Turnt partners Tata Salt in lighting up Chhatt Puja venue with solar energy
In Campaigns By M4G Bureau - November 07, 2017
Solar panels were placed along the banks of the kund to absorb the sun's energy during the day and use it for illuminating the kund at night; the panels would charge an artificial sun installation
Soumitra Bhattacharyya calls time at Madison OOH
In OOH News By M4G Bureau - October 26, 2017
Soumitra Bhattacharyya had held the position since July 2014
Madison Media wins Sri Sri Tattva Media AOR
In OOH News By M4G Bureau - October 10, 2017
Sri Sri Tattva commands strong multi-dimensional capabilities across the Ayurveda value chain making it a leader in Ayurveda-FMCG space
‘An SOP culture is a must for OOH’
In Viewpoints By Bhawana Anand - September 26, 2017
Soumitra Bhattacharya, CEO, Madison OOH, calls for standardisation of OOH practices and adoption of an SOP culture. He shares his viewpoints in an interview with Bhawana Anand. Edited excerpts:
Imara engages young women audience in Mumbai, Bengaluru
In Campaigns By M4G Bureau - September 14, 2017
The campaign, planned and executed by Madison Outdoor Media Solutions (MOMS), was essentially directed at the e-commerce shopper universe.
OOH industry should work in an integrated manner: Panel
In Gallery By - August 31, 2017
A panel discussion on the theme of “What will it take for media planners to believe more in OOH?” that had Shashi Sinha, CEO, IPG Mediabrands India as the Moderator, and Mamatha Morvankar, MD – West, OMD India, Vanita Keswani, CEO, Madison Media Sigma and Shripad Kulkarni, MD, Vizeum India as the co-panelists
Bandhan Bank partners with Madison Media again
In OOH News By M4G Bureau - August 28, 2017
After handling the Bank’s launch duties, Madison Media will now be steering the media planning & buying for the brand across communication channels.