DDB MudraMax-Media appoints Gerald Roche as Sr VP

In OOH News By VJ Media Bureau - June 04, 2015

Gerald has experienced all aspects of media planning, buying and AOR management in his career span of close to two decades

Vikram Sakhuja to join Madison Media group as equity partner

In OOH News By VJ Media Bureau - April 22, 2015

An alumnus of IIT Delhi and IIM Calcutta, Sakhuja has over 28 years of experience with Advertisers (P&G, Coca-Cola), Broadcaster (Star TV) and Media Agency (GroupM). His former roles include Global Strategic Development Officer GroupM, Global CEO of Maxus, CEO of GroupM South Asia and Mindshare South Asia.

Airtel's outdoor tryst with'Kochadaiiyaan' overwhelms Rajnikanth fans in Chennai

In OOH News By Bhawana Anand - May 29, 2014

Rajnikanth fans in Chennai garland Kochadaiiyaan's lenticular visuals on Airtel OOH display

OOH set to grow by 8.2%, says report

In OOH News By Jubilee Cardozo - February 20, 2014

According to the report by The Pitch Madison Media Advertising Outlook 2014, OOH is expected to bring in total ad spends of about Rs. 2,138 crore and transit media continues to be the preferred option.

Madison Media wins Raymond Group Media AOR

In OOH News By VJ Media Bureau - June 24, 2013

Madison would be responsible for the entire media mandate for all Raymond group brands, including Digital and OOH.