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‘Corporate park branding will become more premium’
In OOH News By Bhawana Anand - May 21, 2020
WFH will not dampen demand for advertising at the corporate parks, say Mohith Manjunath, Founder, dRSTi Communications & Gautam Bhirani, MD, Eyetalk Media Ventures & Joint MD, BizTalk Media
Guwahati outdoor media owners restructure Advertising Association of North-East (AANE)
In OOH News By Ria Banerjee - May 21, 2020
The restructured committee AANE has appealed to the Guwahati Metropolitan and Development Authority (GMDA) minister for a waiver of advertising tax for the current year
Train & Bus travelers more optimistic to start travel post COVID
In Research By M4G Bureau - May 12, 2020
IntrCity RailYatri’s survey says Hygiene, Sanitization and Social Distancing tops the priority list of travelers
IOAA to engage more deeply with authorities for key support to tide over current crisis
In OOH News By Rajiv Raghunath - May 05, 2020
Media owners across the country urged to join IOAA in order for the OOH industry to act as one, with a unified voice
DAN plans to future proof Milestone Brandcom with new abilities
In OOH News By M4G Bureau - May 04, 2020
The idea is to re-invent the work style and bring in more resilience to embrace the disruption in the market in a post COVID scenario
Indian digital display solution makers root for ‘Make in India’
In OOH Solutions By Pray Jani - April 29, 2020
Buyers are likely to bank more on India-make DOOH solutions in the face of disruptions in global supply chains
86% audience will notice OOH ads as much or more post lockdown, says Laqshya Media Group report
In Research By M4G Bureau - April 24, 2020
An online study was conducted reaching 1104 respondents across the primary cities in India including the age group between 18 and 39, across genders and representing both NCCS A and B
Glenmark pledges emergency help amidst COVID-19 Pandemic to pregnant women and needy people
In OOH News By M4G Bureau - April 23, 2020
More than 10,000 pregnant women and lactating mothers to be supported via tele-counselling and on-ground healthcare activities and Sanitizers to be donated across villages, housing societies, police stations and Government offices
CupShup brews more business offerings, dons new brand identity
In OOH News By Bhawana Anand - April 23, 2020
Re-positions business as a full-fledged marketing agency
Marcom & ad bodies join Moving Walls to recognise front-liners fighting Covid-19 in Malaysia
In OOH News By M4G Bureau - April 21, 2020
OAAM members to contribute advertising slots worth more than MYR 500,000 at no cost