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433 News Found
Epson introduces new experiential digital signage projector range
In OOH Solutions By M4G Bureau - October 07, 2020
The latest laser displays combine powerful 3LCD projection with new user-friendly software which will help brands to become more creative with their visual displays
Havas Media Group India gets into strategic partnership with Tribes to transform Out-of-Home advertising
In OOH News By M4G Bureau - October 01, 2020
This alliance is designed to ensure Havas optimises the full potential of OOH advertising as part of a cross-platform strategy, to drive more meaningful media experiences in line with Havas Group’s ‘Meaningful Brands’ philosophy
Interactive Market Display to grow at CAGR of 8.1%
In OOH Solutions By M4G Bureau - August 24, 2020
Beating the current trend of flat panel displays, the transparent displays are expected to be used more in interactive tables, kiosks, and monitors in future
Delhi market gets ‘alive’ with new campaigns displays
In Campaigns By M4G Bureau - August 24, 2020
After more than four months, a variety of brand categories have showed up in Delhi market to re-engage customers
US pDOOH ad spending will double in 2020, but remains experimental
In Research By M4G Bureau - August 18, 2020
The e-marketer report states that programmatic DOOH ad spending is starting to grow, but from a small base
Anand Jewellers makes a grand presence with high magnitude campaign in Bhopal
In Campaigns By Bhawana Anand - August 07, 2020
In association with Maheshwari Advertising, the large-scale campaign has been rolled out to announce a store launch on more than 50 sites
NEW BUSINESS OPPORTUNITIES IN THE NEW NORMAL
In OOH Solutions By M4G Bureau - July 27, 2020
The eBook provides graphic details of new business opportunities in banners, graphics, signages, and more
ABP News Network assumes new avatar as ABP Network
In OOH News By M4G Bureau - July 23, 2020
In its new avatar, ABP Network will be expanding its offerings beyond news to allied spheres such as content creation, production, brand solutions, and more
OOH to play a vital role for brands to reimagine commerce, says WPP IQ report
In OOH News By M4G Bureau - July 20, 2020
The report says that brands are experimenting new ways wherein OOH will grow in value as people are returning to normalcy, spending more time outdoors
‘OOH will be more innovation & ROI driven’
In OOH News By Bhawana Anand - July 16, 2020
Nishant Jaiswal, VP Marketing, Adda52 believes that OOH will undergo major changes in the coming times