IKEA urges shoppers to walk the talk on eco care

In Gallery By - April 12, 2019

IKEA’s newest Greenwich store is reportedly its most sustainable ever. In a bid to further reduce carbon footprints, the retail brand has kicked off an outdoor campaign that re-purposes posters as directional signage, with a message that encourages people to travel to the store in the most eco-friendly way: on foot or by using public transport. The campaign has been done by Mother London.

Talon Outdoor CEO Barry Cupples to speak at FEPE Congress in Dubai

In OOH News By M4G Bureau - April 02, 2019

Talon, headquartered in London, is expanding internationally with a new office in New York

KineticX partners with environmental media start-up Pluvo

In OOH News By M4G Bureau - March 08, 2019

The agency’s clients will advertise on Pluvo’s unique air-purifying advertising inventory in London

Ocean’s ordinary shares once again trading on London Stock Exchange

In OOH News By M4G Bureau - January 10, 2019

On 28 March 2018, Ocelot Partners Limited had completed the acquisition of Ocean Outdoor for an enterprise value of £200 million

Matt James new Global Brand President at Zenith

In OOH News By M4G Bureau - January 08, 2019

Based in HQ London, Matt will report to Steve King, CEO, Publicis Media

Wanna bask in the X’mas fragrance? H&M shows how

In Campaigns By M4G Bureau - December 15, 2018

The fashion brand has deployed scented posters on the Transport for London (TfL) network, in partnership with Zenith, and Exterion Media, UK’s leading transport media owner.

Leagas Delaney chairman Tim Delaney to deliver Creative Keynote at FEPE 2019

In OOH News By M4G Bureau - December 07, 2018

Leagas Delaney is now one of the world’s few independent creative networks with offices in London, America, Hamburg, Milan and Shanghai

Wonderbra returns to UK OOH with “Hello Me!”

In Digital OOH By M4G Bureau - December 03, 2018

Exclusive posters through Ocean revisit the most iconic billboard of all time with timely new message

UK’s Open Outdoor Media secures £1m funding

In OOH News By M4G Bureau - November 16, 2018

The funding will help the firm to secure additional advertising sites

BBH, St Luke’s Communications take top prizes in Ocean’s annual digital creative competition

In Digital OOH By M4G Bureau - October 12, 2018

Swoon, The National AIDS Trust, Microsoft Xbox and the CyberSmile Foundation among the eight winners