Results For "Local"
149 News Found
Rail officials scrutinising issues raised by media owners in Pre-bid meeting
In OOH News By Bhawana Anand - August 12, 2017
Media owners had citied the issues related to obtaining permissions from local bodies for putting up media in railway area
Expand, measure, plan & localise OOH: Rajesh VL
In OOH News By Nabamita Chatterjee - August 01, 2017
G Sharath Chandra, President, Times OOH / TIML said that it is necessary to promote a dialogue or conversation between the end customers and the advertisers through out of home media, while Naren Patel, CEO, Primesight, UK, pointed that the key to success in OOH business rests on the development of measurement metrics
Posterscope launches OOHZONE media planning tool
In OOH News By M4G Bureau - June 23, 2017
The automated live dashboard for OOH media planning incorporates consumer insights of a gamut of OOH touch points, their heat mapping, analysis of live traffic data, mobile tracking for hyperlocal targeting, alongside many more important inputs.
Midas Infratech bags exclusive outdoor ad rights in Haridwar
In OOH News By Bhawana Anand - June 16, 2017
The firm will be putting up different media formats like unipoles, hoardings, gantries and cantilevers suitable for national and local advertisers.
Kanhiya Advertisers bags sole media rights in 13 towns of Punjab
In OOH News By Bhawana Anand - June 07, 2017
The OOH firm expects a good response from both local and national advertisers in keeping with the increasing presence of notable brands in the smaller markets
Managua city takes OOH route to give identity to its streets
In Digital OOH By M4G Bureau - May 26, 2017
The OOH initiative in the Latin American city of Managua was aimed at rebuilding the confidence of local citizens, business and community groups.
UP state GST likely to subsume ad revenue tax
In OOH News By Bhawana Anand - May 10, 2017
The key question is, will local bodies let go of the tax revenues. Media owners don't' expect any adverse impact of the impending change in ad tax revenue policy
Malaysia's Digi introduces DOOH solution Hyerlocal Media
In Digital OOH By M4G Bureau - April 11, 2017
The solution enables businesses to tailor their brand awareness in real-time through digital and mobile billboards
Lavkush Enterprises bags sole ad rights on electric pole kiosks in Lucknow
In OOH News By Rajiv Raghunath - March 30, 2017
The pole kiosk media lends itself to advertising by a whole gamut of national and local brands
McDonald's consolidates outdoor business with MOMS
In OOH News By M4G Bureau - February 23, 2017
The agency is in the process of planning various campaigns for McDonald's using its bouquet of tools, while directing focus touchpoint centric and hyper-localised planning