Results For "Local"
149 News Found
‘Locally specific content adds a level of context to the screens’
In Viewpoints By Rajiv Raghunath - September 17, 2018
Francois Hechme, VP - Products, Broadsign talks about the newly launched Broadsign Publish, the next generation of Broadsign Creator
Ludhiana MC puts on hold implementation of new Punjab ad policy
In OOH News By Bhawana Anand - September 06, 2018
The local civic body plans to form a committee to make a representation for allowing more advertising formats in the city
Artize celebrates Red Dot award with a six-month campaign
In Campaigns By M4G Bureau - June 29, 2018
The brand captures Mumbai Airport’s high visibility locales to heighten the interest, catch maximum eyeballs and create great recall
TAM CEO LV Krishnan to share his perspectives on audience metrics at OAC 2018
In OOH News By M4G Bureau - June 13, 2018
In a journey of over two decades in the world of media insights, Krishnan and his team pioneered a range of audience understanding information for the media industry
MCG stand on metro media largely influenced by revenue sharing demand
In OOH News By Bhawana Anand - May 11, 2018
The urban local body is apparently looking at gaining a fair share of the advertising fee generated on metro media assets located in the city of Gurugram
Oreo makes ‘Twist, Lick, Dunk’ ritual global with new campaign
In OOH News By M4G Bureau - May 10, 2018
Oreo brings India together with its global ‘Oreo People’ campaign. The brand rolls out new global campaign, simultaneously across 50 markets in AMEA, LA, MEU, localizing with nuances to drive relevance
All-party meet in Kerala backs ban on use of PVC flex for advertising
In OOH News By M4G Bureau - May 09, 2018
K T Jaleel, Minister for Local Self-Governments, Government of Kerala, K.T. Jaleel, who presided over the meeting, reportedly said a final decision on the ban would be taken after assessing the feedback to the proposal put forth by a committee constituted to evaluate the impact of the ban
Lucknow media owners want business back on track
In OOH News By Bhawana Anand - April 12, 2018
Earlier, the Nagar Nigam was swooping down on the media firms that did not pay up the advertisement tax in part or full, but after the GST subsumed the advertisement tax, the local urban body seemingly did not have a strong incentive to promote outdoor media in the city
Wagh Bakri blends in with local expressions
In Campaigns By M4G Bureau - March 26, 2018
The tea brand launched an aggressive campaign, planned and executed by MOMS Outdoor Media Solutions, to deepen the connect with consumers in markets like Gujarat, Rajasthan, Madhya Pradesh, Maharashtra, Chhattisgarh and Karnataka
Maharashtra Cabinet approves ban on flex boards, banners
In OOH News By M4G Bureau - March 16, 2018
The government ban on the use of flex boards, banners, flags and other plastic materials will be enforced by the local urban bodies and the Maharashtra Pollution Control Board