Results For "Line"
550 News Found
MSRDC invites bid for hoarding structure in Mumbai
In OOH News By M4G Bureau - December 21, 2017
This contract will be awarded for 5 years of duration and is being offered on as-is-where-is basis and as-is-where-as condition. The complete bidding process will be online (e-tendering) in two envelope system
Pune OOH industry dismayed by official apathy, plans to challenge business unfriendly norms
In OOH News By Amaan Kazmi - December 15, 2017
The Pune Outdoor Advertising Association (POAA) has decided to challenge Pune Municipal Corporation in court of law if the proposed new advertising policy is not in line with the media owners’ expectations
Large format printers in Bengaluru in line of fire as NGT steps up drive against flex
In OOH News By Bhawana Anand - December 09, 2017
The action came in the wake of the outdoor advertising association of Bengaluru seeking a stay on court directive to ban use of PVC flex; industry needs to also look at ushering in eco-friendly fabrics and green processes
With ‘The Crown’, Netflix dominates Western Mumbai OOH
In Campaigns By M4G Bureau - December 05, 2017
Hoardings lined up across the roads and flyovers depict the royal characters of ‘The Crown’ to create buzz for the second season of the period drama centered around Queen Elizabeth II
Drop in Delhi Metro ridership no worries for OOH players
In OOH News By Bhawana Anand - December 05, 2017
DMRC maintains that the decline in ridership in the month of October was a temporary blip and that the fare hike was long due; media owners state that brand advertisers will not be detracted by the ridership fall as their TGs continue to travel by the Metro trains
OOH audience growth in Australia outstrips population growth
In Research By M4G Bureau - November 29, 2017
While other traditional media channels see their audiences fragment or decline, OOH’s audiences in Australia continue to grow. This is great news for advertisers who are looking to reach large audiences with their products and services
DMRC invites bids for rights on inside media on Lines 7 & 8
In OOH News By M4G Bureau - November 27, 2017
Line 7 has 31 stations with 2,080 sq.m. minimum chargeable area offered and line 8 has 18 stations with 1,800 sq.m minimum chargeable area offered. On both lines, few stations are likely to start their operations in December 2017 and few will commence operations in the upcoming year
Madison Media bags Viacom18 mandate for all its lines of business
In OOH News By M4G Bureau - November 22, 2017
The agency will be handling the media planning and buying duties for the entire gamut of brands that offers multi-platform, multi-generational and multicultural brand experiences to 500mn+ Indians across 8 languages
IOAA initiates separate chapter for large format digital printers
In OOH Solutions By Rajiv Raghunath - November 20, 2017
At the inaugural meeting in support of this initiative, conducted in New Delhi on November 16, IOAA underlined the criticality of putting in place a dedicated vertical chapter helps the digital printers in dealing with issues relating to regulatory mandates, GST provisions, among others
Ocean Outdoor study reveals strong brand building power of full motion DOOH
In Digital OOH By M4G Bureau - November 20, 2017
The study conducted by Australia-based Neuro-Insight for Ocean Outdoor shows that Full motion DOOH is 2.5 times more impactful than static OOH sites and online video performs better when DOOH is included in the media plan