Results For "Line"
550 News Found
‘OOH with a purpose will come to the fore in 2022’
In OOH News By - January 24, 2022
Fabian Trevor Cowan’s delineates 5 factors that will have the most influential impact on OOH/DOOH in the current year
Tel Aviv’s Beit Lessin Theater partners with PPDS to put up Philips H-Line UHD display screens
In OOH Solutions By M4G Bureau - January 17, 2022
The ultra-high brightness displays were selected for their vibrant image quality in direct sunlight, ensuring maximum effectiveness and brilliant picture quality in any condition
Noida Metro Rail Corp invites application for short term ad rights at select Aqua line stations
In OOH News By M4G Bureau - December 15, 2021
Inventory will be available on non-exclusive basis
adidas unveils running track at DBX’s busiest arrival area
In OOH News By M4G Bureau - November 26, 2021
The unique experiential concept falls in line with the brand’s efforts to contribute to the city’s efforts to promote health and fitness
Sapphire Media installs 310 screens at Delhi Metro Pink Line stations
In OOH News By N Jayalakshmi - November 17, 2021
The Pink Line (Line 7) covers a length of 58.43 km and is the longest individual line of Delhi Metro, passing alongside the busy Ring Road in Delhi
‘Direct concerted efforts to build & promote OOH audience metrics’
In Research By Rajiv Raghunath - November 08, 2021
Experts underlined the criticality of developing robust audience measurement metrics for propelling OOH growth in Asian markets, while addressing the Asia Forum of World Out of Home Organization (WOO)
‘pDOOH opens up a world of contextual, data-driven advertising’
In Viewpoints By Rajiv Raghunath - September 28, 2021
Aman Nanda, Chief Strategy Officer, Times Innovative Media states that combining offline data obtained through third party research companies and real-time data using Google Analytics, mobile data, AI and even video camera analytics will yield great value to media planners
dentsuMB wins mainline advertising mandate for TVS Raider in India
In OOH News By M4G Bureau - September 23, 2021
As per the mandate, the agency will handle the strategic planning and creative duties for TVS Raider in India.
Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer
In OOH News By M4G Bureau - September 06, 2021
Ajay will report into Amit Wadhwa, Chief Executive Officer (CEO), dentsu Creative India and will be responsible for accelerating dentsu India’s creative businesses under one optimised service line.
‘Introducing rate cards will be a big step toward establishing greater transparency in OOH business’
In OOH News By - August 24, 2021
Pawan Bansal, COO, Jagran Engage & Member, IOAA underlines the importance of encouraging OOH media to share rate cards for their respective media.