Coral Media launches new integrated agency Coral Infinite

In OOH News By M4G Bureau - February 01, 2021

Offering 360-degree media led solutions across OOH, retail, events, BTL and the digital space, the agency will be led by Nitin Rastogi as CEO

Kolkata Municipal Corporation launches tender for Monopole Street Hoardings media rights

In OOH News By M4G Bureau - January 25, 2021

The 161 locations within the jurisdiction of the Corporation will be tendered for construction of monopole street hoardings

TOMI launches mask detection function and reactivates pedestrians’ detection and counting feature

In Digital OOH By M4G Bureau - January 22, 2021

In addition to the new feature, TOMI displays advising messages according to the number of people detected

Posterscope & MediaCo launch 100% recycled paper for the UK OOH industry

In OOH Solutions By M4G Bureau - January 20, 2021

The product offers advertisers green printing techniques to small format outdoor posters with no loss of quality

Mondelez India to launch Cadbury Dairy Milk Silk Mousse with on-ground & outdoor activation

In OOH News By M4G Bureau - January 18, 2021

The new decadent bundle from Cadbury Dairy Milk Silk is being launched with a high intensity multi touch-point IMC campaign

Lionsgate India announces app launch with a big roar

In Campaigns By M4G Bureau - January 07, 2021

A 10-day OOH led activity is spread across Delhi and Mumbai

Charcoal Eats’ new appetizing campaign

In Campaigns By Bhawana Anand - December 21, 2020

The food chain brand has launched a month long campaign in Thane in association with The Media Ant

Philips PPDS launches new LED range with unique features

In OOH Solutions By M4G Bureau - December 18, 2020

The new Philips L-Line 7000 series, positioned as the company’s most flexible and versatile LED range to date, overcomes many traditional limitations and comes with new features such as the ‘Dynamic Power Saving’ technology, allowing for up to 20 % lower running costs

Seagram's Royal Stag Launches a New Campaign With Global Icons

In OOH News By M4G Bureau - December 15, 2020

The new campaign would be amplified via a 360 media plan

Havas Group kicks off gender diversity initiative

In OOH News By M4G Bureau - December 02, 2020

Called ‘Women who Inspire’, the initiative has launched a core group with members in senior roles, across all six agencies, who are in a position to influence, inspire, and mentor the next rung of leadership