Results For "Laqshya"
210 News Found
AC brands queue up at JCDecaux bqs
In Campaigns By M4G Bureau - May 31, 2018
AC brands like Daikin, Hitachi, and Carrier Midea opted for JCDecaux media assets in Delhi NCR to connect with their respective target audiences
Titan presents its ‘wedding gift’ on large billboards
In Gallery By M4G Bureau - May 23, 2018
Covering a wide geography, OMI agency targets the OOH campaign at consumers residing in Tier 2, Tier 3 and Tier 4 cities/towns
Titan targets buying potential of smaller markets
In Campaigns By M4G Bureau - May 23, 2018
Specifically aimed at tapping Tier II, III & IV markets, the OMI agency covered a wide geography through a splash of OOH campaign to promote ‘The perfect wedding gift’
Trend-setting Titan ups the style quotient
In Campaigns By M4G Bureau - March 22, 2018
The 1-month outdoor campaign, executed by OMI, the specialist’s outdoor agency wing of Laqshya Media Group, has been rolled out in 22 cities that include Delhi NCR, Mumbai, Pune, Bengaluru, and Kolkata
‘Value addition, right pricing, self-regulation, tech infusion will augment OOH growth’
In OOH News By Bhawana Anand - February 14, 2018
Abhijit Sengupta, CEO, OAP, Atul Shrivastava, Group CEO, Laqshya Media Group, Fabian Trevor Cowan, President, Posterscope India and Jayesh Yagnik, COO, MOMS Outdoor Media Solutions discuss ‘How best can Karnataka OOH draw maximum brand spends’
Jabong’s ‘Big Brand Sale’ writ large on OOH canvas
In Gallery By M4G Bureau - February 08, 2018
The OOH mandate was handled by Laqshya Solutions, whereas the mainline campaign was conceptualised and scripted by Happy Mcgarrybowen; the OOH campaign ran in 8 cities using some 104 media units
Jabong’s ‘Big Brand Sale’ writ large on OOH canvas
In Campaigns By M4G Bureau - February 07, 2018
The OOH mandate was handled by Laqshya Solutions, whereas the mainline campaign was conceptualised and scripted by Happy Mcgarrybowen; the OOH campaign ran in 8 cities using some 104 media units
National specialist agency heads to address Karnataka Talks OOH
In OOH News By M4G Bureau - February 02, 2018
The conference will feature a panel discussion on ‘What will it take for brands to plan big for Karnataka OOH’, addressed by Abhijit Sengupta, CEO, OAP; Atul Shrivastava, Group CEO, Laqshya Media Group; Fabian Trevor Cowan, President, Posterscope India; Jayesh Yagnik, COO, MOMS Outdoor Media Services
‘Globally OOH is leveraging mobility in significant ways’
In Gallery By - November 30, 2017
In his session at Delhi NCR Talks OOH, David Payne, Founder, Mediabridge Global, presented a comparative study of technology adoption in the OOH space in global markets. He also engaged in a focused discussion with Satyabrata Das, Head - Strategic Alliances and Corporate Communications, Laqshya Media Group, on the opportunities in the Indian market
‘Globally OOH is leveraging mobility in significant ways’
In OOH News By Satarupa Chakraborty - November 17, 2017
In his session at Delhi NCR Talks OOH, David Payne, Founder, Mediabridge Global, presented a comparative study of technology adoption in the OOH space in global markets. He also engaged in a focused discussion with Satyabrata Das, Head - Strategic Alliances and Corporate Communications, Laqshya Media Group, on the opportunities in the Indian market