‘Absolute simplicity, absolute minimalism, absolute honesty’

In Viewpoints By Pray Jani - May 27, 2020

One or two sites here and there don’t make an impact; a threshold level of visual coverage is important, says, Abhik Sanyal, Vice President, Marketing, DSP Investment Manager

HUL distributes 3,500 litres of Lifebuoy hand sanitisers to Mumbai Police

In OOH News By M4G Bureau - May 27, 2020

This initiative will be taken forwarded to hospitals based in COVID19 hotspots

Roadside media business will see quicker recovery

In OOH News By M4G Bureau - May 27, 2020

At the same time, marketers will look at value-based media that can deliver performance-driven campaigns and help measure RoI, asserts Vishwanath Kini, VP - Growth and Strategy, AdMavin

Relief for Mumbai OOH as HC issues interim order on license fee for May

In OOH News By Bhawana Anand - May 26, 2020

BMC directed not to collect fee for May or initiate any coercive measures against OOH media owners

Delhi OOH media owners approach civic bodies for critical support

In OOH News By Bhawana Anand - May 22, 2020

The group of media operators has sought waivers in line with the current business conditions

Torrent Advertisers reaches out to East Coast Railways with license fee waiver and other pleas

In OOH News By Ria Banerjee - May 18, 2020

The Bhubaneswar-based OOH firm has also approached the municipal bodies for payment of dues in instalments

Alakh Advertising & Publicity launches digital marketing arm

In OOH News By Pray Jani - May 18, 2020

The Mumbai-based media owner expands its services to offer online marketing services

JCDecaux Media salutes Delhi Police fighting COVID19

In Campaigns By M4G Bureau - May 15, 2020

Delhi police came on board with a relevant campaign & decked up bus queue shelters in Delhi

JCDecaux to install hand sanitiser dispensers on public utilities in Paris

In OOH News By M4G Bureau - May 14, 2020

The City of Paris has asked the OOH firm to equip bus shelters & automatic public toilets with hand sanitiser dispensers

RDN at Bengaluru City Station greets passengers with Covid prevention messages

In OOH News By Rajiv Raghunath - May 13, 2020

Sharma Srishti Synergy, operator of RDN in Bengaluru rail division, managed the public messaging before the first train from Bengaluru to New Delhi left the station