Veena Khan, Deputy Secretary, Corporate Communications, LIC to speak at 2nd Transit Media Talks

In OOH News By M4G Bureau - January 24, 2020

Veena Khan will be sharing LIC’s outlook on transit media advertising

Asheesh Malhotra to head Dentsu India Mumbai office

In OOH News By M4G Bureau - August 21, 2019

With over 20 years of experience across leading agencies, he has been instrumental in building brands like Unilever, Mondelez , ICICI Prudential Life Insurance, and etc

LIC of India Managing Director Suseel Kumar to address OAC 2019 on July 26

In OOH News By M4G Bureau - July 09, 2019

T C Suseel Kumar will speak on the theme of ‘What makes OOH a trusted consumer influencer’

Off-screen revenues from cinema advertising up 23.2% in 2018

In Research By M4G Bureau - April 23, 2019

After a 1.5% decrease in 2017, off-screen revenues increased 23.2 % to $62,434,000 in 2018

SBI Life Insurance goes rural with awareness drive this World Health Day

In Campaigns By M4G Bureau - April 11, 2019

The Breast Cancer awareness drive was supported by the Women’s Cancer Initiative -Tata Memorial Hospital and the local Sarpanch of the village

SBI Life Insurance’s selfie blitz for #MainSeHum pledge

In Campaigns By Ria Banerjee - February 13, 2019

Ideazfirst Marketing Services executed the brand display and customer engagement activities at the Kolkata book fair

SBI Life Insurance launches programmatic DOOH campaign

In Digital OOH By M4G Bureau - January 10, 2019

WATConsult & AMNET innovate for SBI Life’s campaign & foray into digital programmatic OOH using the hook of a New Year moment to enhance the brand’s proposition in a unique way

Connect with the cuppa: SBI Life Insurance shows how

In Campaigns By M4G Bureau - November 19, 2018

As part of the ‘Main se Hum’ campaign, branding has been done in 8 lakh tea cups distributed among 75 leading corporate houses

Zenith wins the HDFC Life Media AOR

In OOH News By M4G Bureau - August 24, 2018

The agency will handle the entire traditional media mandate for insurance life company

Kumar Gaurav joins Edelweiss Tokio Life Insurance

In OOH News By Bhawana Anand - May 08, 2018

As Head - Brand & Content, Marketing Department, Kumar will be responsible for building up the company’s communications and marketing strategies