Results For "Initiative"
215 News Found
Godrej Properties’ ‘Easy Beginnings’ kicks off on OOH
In Campaigns By M4G Bureau - May 31, 2019
Godrej Properties executes a three month long campaign to promote its ‘Easy Beginnings’ initiative across 6 cities
‘Industry, advertisers must adopt more sustainable measures’
In Viewpoints By Rajiv Raghunath - May 27, 2019
Following the introduction of eco-friendly billboard skins in Australia called ‘SmartSkins’, Media4Growth reached out to Nigel Spicer, General Manager, Cactus Imaging, Australia to know more about the eco-friendly OOH business initiative. SmartSkins is now seen as benchmark for Australia’s OOH industry with the substrate and mounting ropes being 100% recyclable. oOh!media is the parent company of Cactus Imaging that has developed SmartSkins
How MTV urged Gen Y to vote
In Campaigns By Bhawana Anand - May 20, 2019
Innovative bus shelters, washroom branding and free taxi rides were some of the initiatives rolled out by the youth TV channel brand to target youth
No vote, no choice - McDonald’s social campaign
In Gallery By - April 30, 2019
The initiative has been conceptualized and executed by the DDB Mudra Group to urge first time voters to vote
No vote, no choice - McDonald’s social campaign
In Campaigns By M4G Bureau - April 29, 2019
The initiative has been conceptualized and executed by the DDB Mudra Group to urge first time voters to vote
‘OOH is a key part of Mangaluru cityscape’
In Viewpoints By Ria Banerjee - April 16, 2019
Mohamad Nazeer, Commissioner, Mangaluru City Corporation talks about the various initiatives taken by the urban local body to open up and regulate outdoor advertising in the city
SBI Life Insurance goes rural with awareness drive this World Health Day
In Campaigns By M4G Bureau - April 11, 2019
The Breast Cancer awareness drive was supported by the Women’s Cancer Initiative -Tata Memorial Hospital and the local Sarpanch of the village
RSH Global assigns media mandate to Initiative
In OOH News By M4G Bureau - March 18, 2019
Initiative will handle integrated media planning and buying for JOY & X-MEN Brands
How Tata Salt played ‘Shravan’ at the Kumbh
In Campaigns By M4G Bureau - March 12, 2019
The brand’s ‘Kumbh Kay Shravan’ initiative was aimed at helping the elderly with transportation at the Kumbh Mela
Colgate-Palmolive’s ‘suraksha’drive at Kumbh Mela
In Campaigns By M4G Bureau - February 22, 2019
The brand has kicked off various initiatives including wrist bands, ropes and awareness drive