Posterscope promotes Haresh Nayak to APAC President

In OOH News By M4G Bureau - April 29, 2020

Nayak to also oversee Operational Excellence as COO Media Brands for DAN India

Indian digital display solution makers root for ‘Make in India’

In OOH Solutions By Pray Jani - April 29, 2020

Buyers are likely to bank more on India-make DOOH solutions in the face of disruptions in global supply chains

The Muthoot Group leads the way with its plethora of COVID19 relief efforts across India

In OOH News By M4G Bureau - April 27, 2020

The Company has distributed over 40,000 ration kits, over 50,000 face masks, 10,000 pairs of hand gloves, 10,000 bottles of hand sanitizers and fed over 46,000 people with ready to eat cooked food

86% audience will notice OOH ads as much or more post lockdown, says Laqshya Media Group report

In Research By M4G Bureau - April 24, 2020

An online study was conducted reaching 1104 respondents across the primary cities in India including the age group between 18 and 39, across genders and representing both NCCS A and B

OOH is strong enough to bounce back: Industry leaders

In OOH News By Bhawana Anand - April 24, 2020

In a webinar hosted by The Social Street and anchored by Mandeep Malhotra, industry leaders Noomi Mehta, Alok Jalan & Pramod Bhandula underlined the need to engage clients innovatively

Faber-Castell India appoints Sonali Shah as Marketing Director

In OOH News By M4G Bureau - April 23, 2020

Sonali will be leading the Marketing & Corporate Communication activities across all the product categories at Faber-Castell India

Brand communications need to be planned differently in these times

In OOH News By Bhawana Anand - April 23, 2020

A webinar hosted by the Advertising Club of Bangalore directed focus on how brand communications could be re-calibrated

RDN needs to be positioned as a new media channel: RailTel

In Digital OOH By Rajiv Raghunath - April 22, 2020

Participants highlighted their concerns, made recommendations in the course of the RfP pre-bid meeting organised by RailTel on April 21

RailTel organising RDN RfP pre-bid meeting via video conference today

In OOH News By M4G Bureau - April 21, 2020

The video conference will begin at 11:30AM

“OOH needs to design bespoke strategies for clients”

In Viewpoints By Bhawana Anand - April 21, 2020

Talking about the current uncertain market conditions, Bindu Balakrishnan, Country Head India-DCMN shares her viewpoint on OOH advertising