Monica Bhatia appointed as Managing Director, Essence for Singapore

In OOH News By M4G Bureau - October 08, 2020

Alongside her new position, Bhatia will continue in her current role as Essence’s Senior Vice President, Client Partner, APAC, leading the agency’s Google business across the region

SKODA turns Mumbai airport into stunner ramp

In Campaigns By M4G Bureau - October 08, 2020

The promo zone floor is crafted with using largest floor LED installation first time used for an experiential display in Indian airport

Acko launches new campaign to save consumer’s time and money

In Campaigns By Pray Jani - October 06, 2020

Handled by Kinetic India, the insurance brand innovates to take the lead in the category

DPAA begins registrations for global Video Everywhere Summit

In Digital OOH By M4G Bureau - October 06, 2020

The association provides a special complementary registration code to Indian attendees

Havas Media Group India gets into strategic partnership with Tribes to transform Out-of-Home advertising

In OOH News By M4G Bureau - October 01, 2020

This alliance is designed to ensure Havas optimises the full potential of OOH advertising as part of a cross-platform strategy, to drive more meaningful media experiences in line with Havas Group’s ‘Meaningful Brands’ philosophy

KPMG M&E 2020 reports OOH industry’s degrowth by -10% in FY20

In Research By M4G Bureau - October 01, 2020

FY20 witnessed a decline in OOH revenues primarily due to a slowdown of the Indian economy in H2FY20 and the impact of lockdown imposed in March

Rural Marketing Association of India appoints new leadership team

In OOH News By M4G Bureau - September 29, 2020

Biswabaran Chakrabarti has been re-elected as President for the second consecutive term in its 15th AGM

Coca-Cola India touches lives of 20,000 in Telangana & Andhra Pradesh

In OOH News By M4G Bureau - September 28, 2020

The beverage leader brand installs branded water purifications & dispensation with Provision of Safe Drinking Water

Road traffic is close to its peak across India: Laqshya Media Group report

In Research By M4G Bureau - September 22, 2020

The report presents detailed data on traffic travel times and people count

I will always be a part of Outdoor Industry: Charanjeet Arora

In OOH News By Bhawana Anand - September 22, 2020

The Co- CEO of Kinetic India put down his paper