Carrera Eyewear collaborates with Tiger Shroff’s Prowl to launch Carrera x Prowl eyewear collection

In OOH News By M4G Bureau - February 14, 2023

Ashutosh Vaidya, Managing Director, Safilo India, says, “We are delighted to partner with one of India’s most promising lifestyle brands – Prowl by Tiger Shroff”

India’s airport passenger traffic gaining altitude

In OOH News By Rajiv Raghunath - February 13, 2023

Passenger volume increased YoY in the period Apr-Dec 2022

Non-metro OOH markets have the potential to attract higher ad spends

In OOH News By M4G Bureau - January 25, 2023

However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, ‘The Southern Advantage’ may not be fully leveraged.

‘OOH ideal for building public awareness of Govt schemes & programmes’

In OOH News By M4G Bureau - January 23, 2023

Siddalingappa B. Pujari, Managing Director, Karnataka State Marketing Communication & Advertising Ltd shares his perspectives on ‘How OOH can be pivotal to Govt communications outreach’.

‘NINFRIS, e-auctions augment ease of investment in railway media’

In OOH News By M4G Bureau - January 23, 2023

Dr Anup Dayanand Sadhu, Chief Commercial Manager, South Western Railway spoke about the factors augmenting investments in railway media.

South India Talks OOH Conference today at Courtyard by Marriott, Hebbal, Bengaluru

In OOH News By M4G Bureau - January 20, 2023

The conference will direct laser focus on the emerging growth opportunities in the Southern India OOH spectrum

Lekshumanan Annamalai, Founding Partner, Coral Media to join South India Talks OOH panel on ‘The Southern Advantage’

In OOH News By M4G Bureau - January 18, 2023

The panel will deliberate upon the steps to be initiated to fully leverage OOH growth opportunities in the southern markets

Wavemaker India releases Spotlight 23

In OOH News By M4G Bureau - January 18, 2023

A report that captures top 23 strategic focus areas across big tech platforms and emerging technologies

Sanjay Kumar Jariwal of Prestige Constructions to speak at South India Talks OOH Conference in Bengaluru on Jan 20

In OOH News By M4G Bureau - January 17, 2023

Sanjay will be sharing his perspectives on ‘Placing OOH in brand plans for southern markets’

Shalini Sankar, National Head - Business Development, Laqshya Media will be speaking on ‘The Southern OOH Advantage: Factors making OOH the go-to media’

In OOH News By M4G Bureau - January 17, 2023

The session will bring forth the emerging business growth opportunities in the southern OOH markets.