Results For "India"
1805 News Found
Posterscope India lifts OOH Agency of The Year award
In OOH News By VJ Media Bureau - December 07, 2016
Posterscope India won the OOH Agency of The Year award at the Global Marketing Excellence Awards held in Mumbai, With more than 30 awards in its kitty, this year has been a remarkable one for Posterscope India, the company states
Will Rail Ministry's digitalisation drive open up more digital media opportunities?
In OOH News By VJ Media Bureau - November 25, 2016
We have developed several elements of change in the way the Railways functions to keep up with the evolving technology, said Rail Minister Suresh Prabhu at a recent conference
Royal Enfield rides on Rider Mania
In OOH News By Satarupa Chakraborty - November 24, 2016
The three-day motorcycling extravaganza hosted thousands of motorcycling enthusiast from India and from several continents across the globe
Gujarat: Key destination for brands
In OOH News By VJ Media Bureau - November 23, 2016
Gujarat is one of India's most dynamic state economies with a strong industrial base. The state has maintained a higher annual GDP growth than the average annual GDP of the country, powered by robust FDI inflows, physical infrastructure expansion, growing disposable income levels and higher purchasing power. The stage is set for the OOH industry to leverage the state's economic progress.
"We are looking at a minimum of 10-15% share of total OOH revenue pie"
In Viewpoints By M4G Bureau - November 23, 2016
With over 8 billion passenger movement every year, Indian Railways covers the same size of TG in 3 days flat what a metro airport can connect with in a year. Ranjan Thakur, Executive Director, Non-fare Revenue, Ministry of Railways, speaks on new railway media initiatives.
"Moving, interactive hoardings can spur more innovations"
In Viewpoints By M4G Bureau - November 22, 2016
Hyundai is a highly visible brand on premium and strategically located media at airports and malls. The brand also uses interesting augmented-reality based activations time to time. Puneet Anand, General Manager & Group Head - Marketing, Hyundai Motor India Limited, shares his thoughts on how the brand perceives outdoor advertising.
Celebs exhort people to join Global Citizen India movement
In Campaigns By VJ Media Bureau - November 18, 2016
The OOH campaign, which was rolled out on November 14 for a period of one week, was principally executed by Bright Outdoor Media
Savlon Unveils'Savlon Swasth India Mission' on Children's Day
In OOH News By VJ Media Bureau - November 15, 2016
The programme introduces interactive activities including a series of storytelling and visual engagements that educate and encourage children to adopt good hand hygiene practices.
Singapore-based Moving Audiences launches platform for DOOH media buying
In Digital OOH By Nabamita Chatterjee - November 08, 2016
Moving Audiences is initially targeting OOH markets in six ASEAN countries and India; 28 media owners of over 2,000 digital billboards in six Asian countries have already agreed to trade their inventory on the Moving Audiences platform
Media On Track powers ahead with exclusive branding rights on 4 key trains
In OOH News By Satarupa Chakraborty - November 04, 2016
The contract offers the OOH firm the rights on train wrap advertising, in-train branding and development of other advertising inventory on New Delhi Mumbai Central Rajdhani Express, August Kranti Express running between Nizamuddin and Mumbai Central, Mumbai Central Ahmedabad Shatabdi Express and Mumbai Central to Ahmedabad Double Decker AC train.