McDonald's dishes out'Any Time Kebab' offering in Hyderabad

In Campaigns By VJ Media Bureau - January 09, 2017

MOMS Outdoor Media Solutions has executed the 1-month campaign

Cadbury Fuse'chocolate train' promises a chocolaty feast

In Campaigns By VJ Media Bureau - January 04, 2017

Taking \"Own the Commute\" to a whole new level, the brand opted for the Mumbai Metro wrap. This included more than 60% dominance of Fuse branding at the Andheri Metro station

Road safety campaign on JCDecaux’s Citylights media

In Gallery By - January 01, 2017

Translated in 30 languages, the campaign #3500LIVES is as of today live in 30 cities worldwide and will be rolled out in more than 70 countries including India by the end of 2017. It is estimated that on the launch the campaign will be seen 1 billion times.

Measurement metrics, ratings, self-regulation will enhance OOH relevancy: Brand marketers

In OOH News By VJ Media Bureau - December 22, 2016

Fabian Cowan, President, Posterscope India, Chaitanya Rele, VP - Head of Marketing - FMCG, Havmor Ice Cream Ltd, Talha Y Sareshwala, CEO & MD, Parsoli Motor Works Pvt Ltd, Shaileen Patel, Head - Business Development & Marcom, N K Proteins Pvt. Ltd engaged in a discussion on the theme"Are brands under-leveraging the true potentials of OOH advertising in Gujarat”

Kansai Nerolac rides into cities, splashes vibrant colours

In OOH News By Nabamita Chatterjee - December 21, 2016

Kansai Nerocal Paints organised a Cyclathon to spread the message of health and hygiene. The brand paints 40 government schools across India as a part of the initiative. Interspace Solutions executed the event that connected some 40 cities

Union Bank of India steps out to digitally empower senior citizens

In OOH News By VJ Media Bureau - December 20, 2016

The onground activity was ideated and executed by Rapport, the OOH agency of IPG Mediabrands India

Creative solutions will enhance OOH impact: Jitendra Chauhan

In OOH News By VJ Media Bureau - December 19, 2016

OOH advertising has played an instrumental part in the brand building of JudeBlue in Gujarat, says Jitendra Chauhan, CMD, JadeBlue Lifestyle India

1st Gujarat Talks OOH get underway in Ahmedabad

In OOH News By VJ Media Bureau - December 16, 2016

The conference was inaugurated by the Chief Guest Jitendra Chauhan, CMD, JadeBlue Lifestyle India. Noomi Mehta, President, IOAA; Asit Shah, Partner, Het Graphics; Bakulesh Kantilal Mehta, CMD, Chitra Publicity Co Pvt Ltd; and Vasant Jante, Managing Director, VJ Media Works joined Chauhan in lighting the traditional lamp

Taproot Dentsu 2016 Clio'Agency of the Year - India'

In OOH News By VJ Media Bureau - December 14, 2016

The IOAA campaign created by Taproot Dentsu proved to be a majority winner for the agency

Jitendra Chauhan, Parag Desai to address 1st Gujarat Talks OOH Conference on Dec 16

In OOH News By VJ Media Bureau - December 12, 2016

Jitendra Chauhan, Chairman & Managing Director, JadeBlue Lifestyle India Ltd, will deliver the inaugural address on the theme'How OOH industry can contribute to Gujarat's sustained growth & development', and Parag Desai, Executive Director, Sales & Marketing, Wagh Bakri Tea Group, will speak on the theme'In what ways can OOH influence consumer behaviour & preferences in the FMCG space'