Results For "ITO"
107 News Found
‘Amazon Prime Video crafts smashing presence for ‘The Grand Tour’
In Campaigns By Bhawana Anand - December 21, 2017
Executed across Delhi, Mumbai and Bengaluru, the campaign garners the attention of commuters and visitors via thrilling creative and innovations; executed by Rapport WW; the campaign has been designed to render the adrenaline rush of the motoring show
RadioLocus augmenting OOH audience density monitoring
In OOH Solutions By Amaan Kazmi - November 03, 2017
Along with the traditional techniques of surveys and forms, RadioLocus measures visitor density, visitor routes, visitor engagement across media points
Media embraces tech for monitoring & 3rd party certification
In Viewpoints By M4G Bureau - September 05, 2017
Indrajit Sen, CEO of Adwise Analytics Pvt Ltd., Bengaluru, talks about the firm's innovative operating monitoring systems for large media companies that also enable certification of compliance of display contracts -- thus changing the entire OOH ecosystem, which hitherto has been the only medium without any assurances of contract delivery.
Vyoma Media becomes member of DPAA
In OOH News By M4G Bureau - June 30, 2017
As a leader in OOH technology and monitoring, Vyoma has much to contribute to our collective efforts to grow the DOOH sector, says Barry Frey, President & CEO of DPAA
Dabur's 22ft Pudin Hara bottle a show stealer at UP's Nauchandi Mela
In Campaigns By M4G Bureau - June 07, 2017
The bottle included a'Thandak Zone' where mist fans gave relief to the mela visitors from the heat outside. The mist fans threw cool air with a fragrance of'Pudina'.
Canada's Pattison Outdoor enhances DOOH planning & monitoring tool
In Digital OOH By VJ Media Bureau - February 06, 2017
Pattison Outdoor Advertising has announced the release of an enhanced version of its industry leading planning and performance management platform Eyewitnessâ„¢ Proof of Performance (POP)
Tech-powered media monitoring will immensely benefit OOH industry: Indrajit Sen
In OOH News By VJ Media Bureau - December 22, 2016
With a technology-enabled monitoring mechanism, media owners would be able to store and retrieve real-time data on any media unit where the campaign is deployed. Currently, this technology is being applied on billboards.
Bigger digital walls to adorn more Delhi Metro stations soon
In OOH News By Satarupa Chakraborty - December 20, 2016
DMRC embarks on the digital OOH journey in a big way by introducing more sites in more stations for DOOH along with increasing the sizes of digital walls that are currently available
Noomi Mehta, Indrajit Sen to address Gujarat Talks OOH on Dec 16
In OOH News By VJ Media Bureau - December 14, 2016
Noomi Mehta, President, IOAA will steer a panel discussion on the theme"How the IOAA can help Gujarat OOH industry organise itself better to usher in sustainable, accelerated business growth,†whereas Indrajit Sen, CEO, AdWise will make a presentation on technology and OOH with focus on media monitoring
Dalda bottles decorate Durga deity
In Campaigns By Satarupa Chakraborty - October 26, 2016
Numerous number of Dalda oil bottles were used to decorate the Durga idol at Ahiritola Sarbojanin Durgotsav Samiti Pandal, as part of Dalda's innovative out-of-home campaign