Results For "IT"
5941 News Found
‘Centre-read, full-motion digital billboards 5.8x more effective than traditional static roadside OOH’
In Research By M4G Bureau - January 30, 2023
Neuro-Insight used a car-driving simulation with Los Angeles residents for the study
Zen Digital Media’s ‘Broadcoasters’ sets the stage for Republic Day celebrations at Juhu Beach
In OOH News By M4G Bureau - January 27, 2023
Mumbai Police actively participated in the celebrations
Tiger Party introduces its own digital signage player GOTIGER PRO
In Digital OOH By Rajiv Raghunath - January 27, 2023
The state-of-the-art GOTIGER PRO player is designed to handle playback of the highest resolution media files
United DOOH Stand - Ocean and Branded Cities announce trans-Atlantic DOOH network
In Digital OOH By Rajiv Raghunath - January 27, 2023
The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United Kingdom and the United States of America.
Broadsign retains Out of Home Capital as Global Strategic Advisor
In OOH News By M4G Bureau - January 27, 2023
OOH Capital will conduct research to provide insights associated with both programmatic and non-programmatic transactions in key markets across the globe.
JCDecaux in partnership with UNDP to support UN Joint Sustainable Development Goals Fund, underlining its role as a sustainable media
In OOH News By M4G Bureau - January 25, 2023
“JCDecaux has supported major causes for a number of years globally and currently contributes to the promotion of 14 of the 17 SDGs,” says Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux
StackAdapt bolsters pDOOH offering with Broadsign collaboration
In Digital OOH By M4G Bureau - January 25, 2023
The multi-channel digital advertising platform integrates with Broadsign OOH SSP, broadening media buyer access to premium global programmatic OOH advertising inventory.
Non-metro OOH markets have the potential to attract higher ad spends
In OOH News By M4G Bureau - January 25, 2023
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, ‘The Southern Advantage’ may not be fully leveraged.
Shell to acquire Volta in all-cash transaction valuing Volta at about $169mn
In OOH News By M4G Bureau - January 24, 2023
Vince Cubbage, Interim CEO, Volta, says, “Both Volta and Shell have a demonstrated ability to meet the changing needs of customers, and this acquisition will bring that experience together to provide the options that are needed as more drivers choose electric."
Showcasing Kashi Balloon and Boat Festival
In Campaigns By M4G Bureau - January 24, 2023
Sharing his comments on the spectacular event promotion, Kaushal Raj Sharma, Commissioner Varanasi, said that “ancient traditions of our country need to be packaged into authentic and curated experiences for the modern travellers”