Industry leaders to discuss OOH growth opportunities in Chennai & ROTN

In OOH News By VJ Media Bureau - May 06, 2015

The conference will provide a common platform for media owners, agency heads and brand marketers to discuss and identify new and innovative ways to drive OOH growth in the state

Baggit inspires women to'Play The Life Game!'

In Campaigns By VJ Media Bureau - May 05, 2015

The brand has launched an outdoor campaign in Mumbai, Delhi, Bangalore and Hyderabad to showcase its range of bags

Liva mesmerises onlookers with its fluidity

In Campaigns By VJ Media Bureau - May 04, 2015

Street Talk drapes the outdoor in Mumbai, Delhi and Bangalore with Liva campaign

Diesel makes a splash at vantage points in Delhi

In Campaigns By Bhawana Anand - April 30, 2015

Diesel has reached out to highly-educated, fashion conscious youth in the 16-35 age group by executing the campaign on JCDecaux's CityLights media

Projection mapping can add a new dimension to OOH advertising

In Digital OOH By VJ Media Bureau - April 28, 2015

Chinese visual display solutions firm Wincomn Technology recently in tie up with global visual display solutions leader Christie Digital System demonstrated how to capture the rapt attention of audiences through its installation work in China's Zhuhai region.

Magicbricks reinforces local connect with tactical rollouts

In Campaigns By Bhawana Anand - April 27, 2015

Relevance, localisation and topicality of the medium are central to the campaign

Parle Products goes outdoor to make cities litter-free

In Campaigns By Bhawana Anand - April 27, 2015

Havas Media Group's OOH and activation brand Havas Media Active has executed the social campaign

Parle Agro carves a new look for Frooti

In OOH News By Bhawana Anand - April 24, 2015

Posterscope executed the impactful 1-month campaign in 100+ markets using nearly 2,000 media units

American Express promotes Jet Airways corporate card at Delhi airport

In Campaigns By Bhawana Anand - April 23, 2015

American Express placed a 3D enabled'Holographic Box' to attract the attention of business and leisure travellers at T3. The activity was spread over 30 days

Cartel Outdoors refreshes itself as Signpost

In OOH News By VJ Media Bureau - April 22, 2015

Signpost commands a highly diversified media network across the country, covering transit, airport, conventional media, street furniture and campus advertising networks