Results For "IT"
5936 News Found
Ocean Outdoor wins biggest private contract outside London
In Campaigns By M4G Bureau - August 24, 2023
Allied London has appointed Ocean Outdoor as the exclusive outdoor media partner for its prestigious Spinningfields business in Manchester
Prasad More joins Connect Network Inc. as Chief Strategy Officer
In OOH News By M4G Bureau - August 23, 2023
Prasad’s responsibilities will include shaping Connect Network's strategic direction, identifying growth opportunities, and guiding the company's expansion into new markets.
‘Technology helps supercharge our creativity’
In Viewpoints By Rajiv Raghunath - August 23, 2023
Dan Dawson, Chief Creative Officer, Grand Visual says, “We always start at the idea first… then we look for ways to help us tell that story and solutions to help tell it in interesting ways”. Grand Visual delivers to 70 global DOOH markets around the world. Edited excerpts of the interview with Rajiv Raghunath
Taj Mahal Tea launches innovative musical billboard in Vijaywada
In Campaigns By M4G Bureau - August 22, 2023
The campaign was executed by Rapport and plays classical Indian music when it rains.
Kumar Printers acquires advertising rights for Ambala Cantonment and Barara railway stations
In OOH News By M4G Bureau - August 22, 2023
The media owner also holds the ad rights at Saharanpur station, where the company is based.
‘Major expansion is in the offing’
In Viewpoints By Rajiv Raghunath - August 22, 2023
Raheel Amjad, Dy. Managing Director, JCDecaux India talks about the OOH opportunity universe in India in an interview with Rajiv Raghunath. Edited excerpts:
PlayAds powers spectacular first-of-its-kind Nippon Q1 Mall 3D LED DOOH screen in Kochi
In Digital OOH By M4G Bureau - August 21, 2023
The 3,283 sq.ft. DOOH screen is live on the exterior of Nippon Q1 Mall
How to make your outdoor campaign go viral
In Viewpoints By - August 21, 2023
Prerna Mehra, Creative Director & Head of Design, MullenLowe MENA writes that the true magic happens when creativity seamlessly merges with addressability, while harnessing the power of imaginative thinking, storytelling, shareability, and gamification
‘TV and DOOH complement each other’
In Viewpoints By Aayush Mohanan - August 18, 2023
Anindya Khare, Marketing Head, Zee Media talks to Media4Growth on the differences between TV, OOH and the possibilities that the medium offers advertisers.
‘DOOH has seen significant growth in South Africa’
In Viewpoints By Rajiv Raghunath - August 18, 2023
Dave Roberts, Chairman of OOH & Head of M+A, Primedia, South Africa shares his perspectives on OOH business patterns in South Africa and rest of Africa, market readiness for programmatic OOH, among other key factors. Edited excerpts of the interview with Rajiv Raghunath.