Results For "IT"
5979 News Found
Daikin spreads its cool zephyr through OOH
In Campaigns By Satarupa Chakraborty - March 23, 2016
Air Conditioning major Daikin recently launched a multi-city multi-format OOH campaign across Delhi and Mumbai to capture the seasonal demand for air conditioners in India this summer.
Collaborative approach from local bodies with IOAA is essential: Indrajit Sen
In OOH News By Nabamita Chatterjee - March 21, 2016
Indrajit Sen, Consultant, IOAA in East Talks OOH conference in Kolkata shares his thoughts the way forward for outdoor industry and the positive steps to be taken for it.
OAAWB is working towards protecting the rights of media owners : Arup Choudhury
In OOH News By Nabamita Chatterjee - March 21, 2016
Speaking at East Talks OOH conference in Kolkata, Arup Choudhury, Secretary, OAA West Bengal shares how the association is taking key initiatives to transform the outdoor industry scenario.
Adopt new and innovative outdoor formats
In OOH News By Nabamita Chatterjee - March 18, 2016
A panel discussion at the East Talks OOH conference in Kolkata, highlighted the industry's need to move beyond the traditional formats and evolve with the times by adopting innovative outdoor media.
Brands should tap the TG of this emerging region: Rajeeb Bhattacharya
In OOH News By Nabamita Chatterjee - March 18, 2016
Speaking at the East Talks OOH conference in Kolkata, Rajeeb Bhattacharya, East & South, Kinetic India highlighted that brands have great opportunity to tap these markets as most of the states in this region are growing at a very rapid pace.
East Talks OOH kicks-off in Kolkata
In OOH News By VJ Media Bureau - March 17, 2016
The first edition of East Talks OOH, an OAC initiative presented by Ad Touch, was inaugurated today at Hotel Park Plaza in the city of Kolkata. The day-long event has received maximum registration from outdoor giants and key stakeholders of the OOH industry from region.
Carat India wins media mandate for Columbia Asia Hospital
In OOH News By Satarupa Chakraborty - March 14, 2016
Carat India has won the consolidated media mandate of Columbia Asia Hospital and the agency will manage the brand's OOH account too.
Amit Sarkar, Ex India Head of WPP's OOH Agency Kinetic, launches'NOMAD'
In OOH News By VJ Media Bureau - March 10, 2016
The strength of NOMAD comes from the skill pool brought in by individuals with extensive work experience in full service media agencies, OOH, digital services and also technology boutiques;
"Creative campaigns act as catalysts to break the bottleneck"
In Viewpoints By M4G Bureau - March 10, 2016
Vedanarayanan Vedantham of Simplilearn shares that OOH does play a crucial role as it acts as the key component to drive audience to the desired destination.
Vodafone's high decibel 4G brand activation in Delhi and Mumbai
In Campaigns By Satarupa Chakraborty - March 08, 2016
Vodafone 4G campaign recently went into an outdoor overdrive with metro rail branding, mall activations and traditional OOH