Results For "IT"
5941 News Found
‘Toilet - Ek Prem Katha’ beckons audience through washroom branding
In Campaigns By Bhawana Anand - August 17, 2017
The unique branding initiative of Viacom 18 Motion Pictures, executed by Khushi Advertising, entailed placing A4 sized posters of the movie, with the movie title ‘Toilet’ written prominently, on washroom doors of youth congregation points like the McDonald’s & Pizza Hut restaurants and Gold’s Gym centres
‘OOH advertising is a $29 billion global industry’
In OOH News By M4G Bureau - August 17, 2017
The findings come out of a study conducted by MAGNA Intelligence in partnership with IPG Mediabrands’ OOH specialist agency Rapport. The report, is based on an analysis of the global OOH industry and OOH advertising in 70 countries.
Noida Authority decision to remove traffic signal media ‘not clearly communicated’
In OOH News By - August 17, 2017
Removal of such media will also cause revenue loss to the authority, so there is expectation that some new OOH advertising avenues will get created
Southern Railway invites bids for ad rights on Brindavan Express
In OOH News By M4G Bureau - August 16, 2017
The train has 22 coaches and each coach has 32 panels for advertising. In all there are 704 advertising panels adding up to 1,056 sq. ft of branding area.
Punjab Govt plans to expeditiously increase tax revenues from OOH
In OOH News By M4G Bureau - August 16, 2017
Cabinet minister Sidhu asserts that all loopholes will be plugged while ushering in a new advertising policy
Noida Authority mandates removal of advertising media on traffic signals
In OOH News By M4G Bureau - August 16, 2017
The media was cited as obstructing traffic view of the signals
Interactive bus shelters in San Francisco act like virtual aquariums
In Digital OOH By M4G Bureau - August 12, 2017
The dynamic digital screens display a beautiful underwater scene full of colour and natural motion, featuring a fashionable cuttlefish
BMW 5 Series slips into cruise mode on OOH landscape
In Campaigns By Bhawana Anand - August 12, 2017
The campaign, planned and executed by Greenline Glo – a Lodestar UM Group company – was positioned to connect with the high-income group in particular.
Rail officials scrutinising issues raised by media owners in Pre-bid meeting
In OOH News By Bhawana Anand - August 12, 2017
Media owners had citied the issues related to obtaining permissions from local bodies for putting up media in railway area
India’s digital signage industry to grow by 18% by 2022
In OOH News By M4G Bureau - August 11, 2017
Increasing use of digital signages in OOH advertising is one of the key contributing factors