Results For "IT"
5948 News Found
Uber drives its progressive brand positioning ahead
In OOH News By M4G Bureau - June 12, 2018
Conceptualised by Ogilvy, the campaign aims to reiterate its effort to make Uber an everyday, aspirational brand for millions of riders and drivers in India
IOAA working closely with MESC to initiate OOH skill development programmes
In OOH News By M4G Bureau - June 12, 2018
After several rounds of discussion with the representatives of MESC, IOAA has come out with a three-stage implementation of skill based training for the OOH Industry
‘Lafaddu Lal’ campaign to deliver Medlife's message in a humorous way
In OOH News By M4G Bureau - June 11, 2018
The new ad campaign will be launched on the digital platform at the onset, followed by a strategic media plan for television, outdoor and print, to get the desired impact
‘Programmatic DOOH standards & technology are progressing’
In Viewpoints By Rajiv Raghunath - June 10, 2018
Adam Green, Sr Vice President and General Manager, Broadsign Reach, talks about the future course of programmatic digital OOH
Dollar creates a buzz in Outdoor with Bollywood stars
In Campaigns By Ria Banerjee - June 08, 2018
Large OOH formats, comprising hoardings, unipoles and transit media, have been deployed hugely for Dollar Bigboss and Missy campaigns
KPMG India Media & Entertainment Head Girish Menon to speak at OAC 2018
In OOH News By M4G Bureau - June 08, 2018
Girish has more than 15 years of advisory and M&A experience, having advised on more than 150 M&A transactions; he has extensive experience on buy-side and sell-side assisting clients in evaluating the risks and opportunities of their intended transactions
Sonata rings in wedding season with a multi-city OOH campaign
In Campaigns By M4G Bureau - June 08, 2018
The campaign which covers markets ranging from Tier 1 cities to Tier 6 towns was designed to build a large base for the watch brand
FEPE International announces 2018 Awards winners
In OOH News By M4G Bureau - June 08, 2018
The Classic award went to music streaming company Spotify for its US campaign, while the Digital award went to Japan National Tourism Organisation for a campaign from Enjin Tokyo
FEPE Congress gets underway in Sorrento, Italy
In OOH News By M4G Bureau - June 07, 2018
The Congress has directed focus on 4 areas -- making a case in a digital world; taking the digital revolution out of home; reclaiming the creative crown; making OOH easy to plan, buy and deliver
Navratna oil takes the highway to promote road safety
In Campaigns By M4G Bureau - June 07, 2018
The central theme of the branding exercise was to inform the truck drivers of the stress-relieving qualities of the ayuverda oil; RoadAds executed the branding and onground activities