Karan Shroff joins Unacademy as VP Marketing

In OOH News By M4G Bureau - September 06, 2019

He will be responsible for driving 360-degree marketing plan to establish the brand’s identity in the online education category

Innovations mark Ganesh Utsav this year

In Gallery By Pray Jani - September 05, 2019

Brands get creative with their installations to engage audiences at Ganesh Utsav hubs

Vodafone Idea's green Ganesh initiative for Punekars

In OOH News By Pray Jani - September 05, 2019

Vodafone Eco-Ponds give an eco-friendly solution to Ganesh Visarjan

Innovations mark Ganesh Utsav this year

In OOH News By Pray Jani - September 05, 2019

Brands get creative with their installations to engage audiences at Ganesh Utsav hubs

Kerala OOH industry seeks time for transition to green media

In OOH News By Bhawana Anand - September 05, 2019

The industry has proposed a phase-wise adoption of green media

DPAA’s 2019 Video Everywhere Summit in New York on Oct 15

In Digital OOH By Rajiv Raghunath - September 05, 2019

Summit topics include the digitisation of out-of-home advertising, multi-screen engagement, use of location data, programmatic, among others

Brands line up to grab their pie during Ganesh Utsav

In OOH News By Pray Jani - September 04, 2019

With footfalls of over 3-5 crore across Mumbai alone, brands find Ganesh Utsav a great opportunity to capture the attention of their TG, even during times of market slump

Pioneer Publicity bags media rights for 1.2 km long DMRC FOB

In OOH News By Bhawana Anand - September 04, 2019

The longest DMRC walk-though to have 50 backlit signages for display; media to be available from this October

UTI MF partners with Resulticks for Omnichannel Customer Engagement Initiatives

In OOH News By M4G Bureau - September 04, 2019

A leading financial services institution chooses Resulticks to enable secure, integrated B2B and B2C communications that are individualized and delivered at scale

‘Urbanization is a huge benefit for the OOH industry’

In Gallery By - September 03, 2019

Manosh De, Global Lead – National and Regional Development Strategies, BIAF, talked about the close synergy that exists between the OOH industry and the the urban landscape at OAC 2019