Rail infra modernisation, high speed trains likely to create more advertising avenues

In OOH News By M4G Bureau - February 04, 2020

4 station re-development projects and operation of 150 passenger trains would be done through the PPP mode: Budget 2020-21

PETA urges to break-up with hot chick right before valentines

In Campaigns By M4G Bureau - February 04, 2020

A multi-city campaign is targeted towards college-goers

Dollar Industries AVP & Head – Marketing & Comm Bidyut Nath to address 2nd Transit Media Talks conference

In OOH News By M4G Bureau - February 03, 2020

Bidyut Nath to speak on ‘How best transit media can deliver target audiences’

Noida Authority to issue unique codes for road-facing media

In OOH News By Bhawana Anand - February 03, 2020

Media owners appreciate the authority’s drive to bring down unauthorised media

Mumbai Traffic Police teaches a lesson to honkers

In Campaigns By M4G Bureau - February 03, 2020

To tackle honking menace, Mumbai Traffic Police in partnership with FCB Interface came up with an innovative solution called The Punishing Signal

AdOnMo raises USD 3 million funding from Ant Financial’s BAce Capital

In Digital OOH By Pray Jani - February 03, 2020

The funds will also be utilised for product development, building upon the existing team and acquiring talent

LG USA launches new cutting-edge LCD video wall panels

In OOH Solutions By M4G Bureau - January 31, 2020

Both panel models offer 700 nits of brightness and can be installed in horizontal or vertical orientation for a variety of video wall needs

Jagriti Singla, Sr DCM, Western Railway to speak at 2nd Transit Media Talks in Mumbai on Feb 6

In OOH News By M4G Bureau - January 30, 2020

Jagriti Singla will be speaking on ‘How Western Railway is creating attractive media opportunities’

Adcity ties up with Moving Walls for ad-tech solutions in Apac markets

In Digital OOH By M4G Bureau - January 30, 2020

The strategic alliance will enable Havas and Adcity clients to have greater precision while tracking ROI on OOH and DOOH platforms leading to more evidence-based outcomes and stronger understanding of audience behaviours and mobility

Elusive young audiences like, want, trust, respond to live broadcast content on DOOH: Ocean study

In Research By Rajiv Raghunath - January 30, 2020

18 to 34-year-olds trust the authenticity of content and ads on DOOH screens more than other media channels