RDN projects will be executed across the country

In Gallery By - February 28, 2020

K Manohar Raja, ED, RailTel Corporation of India says RDN is ushering in compelling advertising opportunities at the railway stations

Mumbai Metro expansion will spur advertising on its networks

In Gallery By - February 28, 2020

Metro network is cut out for DOOH expansion, says DK Sharma , MD, MMMOCL

Collaborate to evangelise transit media

In Gallery By - February 28, 2020

Suresh Balakrishna, CRO, Hindu Group underscored the need for concerted effort to bolster the image of the transit media itself among the advertisers

Bus branding takes rural marketing many a mile

In Gallery By - February 28, 2020

Rural marketing expert Prashant Mandke says that the quality of bus media is improving everywhere

Western Railway bullish on advertising revenue growth

In Gallery By - February 28, 2020

G V L Satyakumar, DRM, Mumbai Division & Jagriti Singla, Senior DRM, Western Railway cite the new advertising avenues being created

New technologies will transform airport advertising experiences

In Gallery By - February 28, 2020

Transit media is a smart choice because of the relatively lower cost of media, exposure, exclusivity and targeting opportunities says Charu Malhotra, Head - Marketing, Somany

Metro station semi-naming rights offer great brand recognition

In Gallery By - February 28, 2020

Abhinav Iyer, GM - Marketing & Strategy, Muthoot Group urged Railways to offer station semi-naming rights to advertisers

We look for customised OOH solutions

In Gallery By - February 28, 2020

Bidyut Nath, Head, Marketing & Comm -- India & Asia, Dollar Industries says Transit media is a powerful vehicle to connect with rural markets

‘LIC has been using transit media for over 60 years now’

In Gallery By - February 28, 2020

Veena Khan, Deputy Secretary Corporate Communications, LIC spoke on ‘How Transit Media Can Be Best Leveraged by BFSI Brands’

‘Collaboration, audience data, quality assets key to transit media growth’

In Gallery By - February 28, 2020

Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions share their perspectives on whether agencies are willing to bet bigger on transit media