ColorJet urges printing industry to contribute for PM Cares Fund

In OOH News By M4G Bureau - April 21, 2020

ColorJet initiates with a contribution of Rs 5 Lakhs to PM Cares Fund

Marcom & ad bodies join Moving Walls to recognise front-liners fighting Covid-19 in Malaysia

In OOH News By M4G Bureau - April 21, 2020

OAAM members to contribute advertising slots worth more than MYR 500,000 at no cost

War veteran appears on Piccadilly Lights

In Digital OOH By M4G Bureau - April 20, 2020

99-year-old war veteran Captain Tom Moore has raised more than £21 million for NHS charities

Dollar Industries takes a step forward to help COVID19 affected people

In OOH News By M4G Bureau - April 20, 2020

To fulfil its corporate social obligation, Dollar Foundation took it upon them to ensure the distribution of food and medical equipment to the underprivileged

How well do you know your client’s customer? The moot question for signage companies

In Research By N Jayalakshmi - April 20, 2020

We are living in an age when technology, environmental concerns, health safety awareness and information surfeit, all converge to redefine consumer expectations. Successful businesses are those that can factor in all of these and accordingly serve their customers better. This means being constantly cued into key market trends. For print service providers (PSPs), it means knowing what their clients’ customers want and staying updated on the latest printing industry/market trends. Here’s how. Read on…

Lockdown delays Green OOH manufacturing progress

In OOH News By Pray Jani - April 17, 2020

Arvind - Advanced Material Division maintains fabric manufacturing as a priority to kick-start business post the lockdown period

Publicis Groupe India launches report ‘Reboot To A New Normal’

In Research By M4G Bureau - April 16, 2020

Indian consumers are single-mindedly focusing on essential products, Immunity-boosting products and turning towards online purchases are a few key findings of the report

Mondelez India supports communities with sweetness amidst crisis

In OOH News By M4G Bureau - April 15, 2020

360,000 units of biscuits and 2.3 million units of chocolates are donated to India FoodBanking Network across 12 major cities

Embassy Group extends support to underprivileged part of communities

In OOH News By M4G Bureau - April 15, 2020

The real estate company offers some relief to the affected community by providing meals

‘Fabricators caught in no-man’s land’

In OOH Solutions By Bhawana Anand - April 14, 2020

Sanjay Sirpaul, Director, Sakshi Advertising says that as a manufacturing business, OOH media fabrication is weighed down by heavy fixed costs, but with no external support