JadeBlue makes comeback on OOH with Unlock Phase 1

In OOH News By Pray Jani - June 09, 2020

The brand retains its belief that there are other cost-effective mediums but the impact made by OOH is irreplaceable

Dr. Sandeep Goyal appointed as first CEO of Punjab CSR Authority

In OOH News By M4G Bureau - June 08, 2020

Newly set-up Punjab CSR Authority to look at attracting funds and streamlining various corporate social responsibility activities, in the State

Adidas brings Manushi Chhilar as new brand ambassador

In OOH News By M4G Bureau - June 08, 2020

Former Miss World 2017 will inspire more women to embrace fitness, and create a positive social impact through the power of sport

‘Best time for brands to invest in the OOH medium’

In Viewpoints By Bhawana Anand - June 08, 2020

Posterscope’s President APAC, Haresh Nayak shares his take on the unfolding opportunities for the brands and OOH industry in the Unlock Phase 1

Moving Walls in pact with global mobile location data player Quadrant

In Digital OOH By M4G Bureau - June 08, 2020

The partnership will allow Moving Walls to tap into Quadrant’s globally compliant location data across multiple markets

MediBuddy & DocsApp merge to create India’s largest digital healthcare platform

In OOH News By M4G Bureau - June 05, 2020

The entity has attracted INR 150 Crore INR in funding from marquee investors to further revolutionise digital healthcare & telemedicine sector

Maharashtra, Gujarat large format media owners forestall cyclone damage

In OOH News By Pray Jani - June 05, 2020

Surat Municipal Corporation had instructed media owners to take down at-risk sites across all 6 zones; MCGM, Central Railway & Panvel authority too had issued precautionary notice

‘Transparency, accountability will greatly determine brand choice of media’

In OOH News By Bhawana Anand - June 04, 2020

Ram Jalan, Co-Founder & Consultant of DINTW sees a major shift in media consumption pattern

Mounting business Raj Roshan casts safety net around its workforce

In OOH News By Pray Jani - June 04, 2020

Workers were provided with adequate financial resources, supply of essentials and travel arrangements

My Quarantine Diary

In Viewpoints By M4G Bureau - June 03, 2020

Charanjeet Arora, Co-CEO of Kinetic Worldwide India writes there is truly no other time like the present to start doing something new