Results For "IT"
5950 News Found
‘Skillful tools, reliable data & traffic movement info are essential to gain clients’ trust back on OOH medium’
In Viewpoints By Bhawana Anand - July 01, 2020
Dipankar Sanyal, CEO, Platinum Outdoors, shares that the firsthand experience of rolling out multicity campaigns in the pandemic scenario
Mondelez India plans extensive marketing promotion for new product under chocobakery category
In OOH News By M4G Bureau - July 01, 2020
Mondelez India forays into ‘Cakes’ segment with the launch of Cadbury Chocobakes Choc Layered Cakes
India sees increased mobility under Unlock Phase 1, says Google report
In Research By Bhawana Anand - July 01, 2020
The data says that a rise in movement trends has been tracked in the areas such as retail and recreation, groceries and pharmacies, parks, transit stations, workplaces, and residential
Charu Malhotra joins Hindware as VP Marketing
In OOH News By M4G Bureau - June 30, 2020
Charu will handle the entire marketing gamut for Hindware, along with steering the new-age, super premium brand Alchymi and the luxury brand Queo
‘Conventional OOH strategy will be helpful to reach masses’
In Viewpoints By Bhawana Anand - June 30, 2020
Abhinav Iyer, General Manager – Marketing & Strategy, The Muthoot Group, spells out that conventional outdoor campaigns would be be crucial post lockdown to connect with wider audiences.
How self-driving vehicles will transform OOH medium?
In OOH News By M4G Bureau - June 30, 2020
Chief Strategy Officer, MediaCom, Howard Thompson explains how autonomous vehicles as the future of mobility will create media opportunities
India Gate Basmati Rice builds strong brand identity with #UmeedHainHum initiative
In OOH News By M4G Bureau - June 30, 2020
The brand has reached out to over 140 plus cities, feeding more than 15 million meals since the lockdown was announced
Sangeetha Sampath moves to 82.5 Communications as Group CD in Bengaluru
In OOH News By M4G Bureau - June 30, 2020
Earlier, she was with Mullen Lintas and carries vast experience across consumer categories
Fujifilm India set to inspire PSPs for new marketing model
In OOH Solutions By M4G Bureau - June 29, 2020
The book has been released as a guide for print service providers looking for new ways in which digital print might open new opportunities, greener production or cost-effective options
‘Programmatic OOH will see exponential growth in the coming years, accelerated by Covid-19 situation’
Remi Roques, General Manager APAC, Broadsign sees scope for establishing strong partnerships and collaborations to promote programmatic OOH in India markets
