Vi plans for high decibel marketing campaign to promote new identity

In OOH News By M4G Bureau - September 08, 2020

Beginning with TV and Digital campaigns, the marketing plans include multimedia campaign to launch in next few weeks

Wavemaker India announces key leadership appointments

In OOH News By M4G Bureau - September 07, 2020

The changes have been made to adapt dynamic situation of the media industry

IPL to boost demand for Bars & Restaurants media

In OOH News By Bhawana Anand - September 07, 2020

Gautam Bhirani, MD of EyeTalk Media Ventures, believes that bars and restaurants re-opened with adaptation of digital technology will bring new business opportunities

Datapath introduces IQS4- a new 4-way splitter engineered for video walls

In OOH Solutions By M4G Bureau - September 04, 2020

The new technology is a cost-effective solution for powering video walls of up to 96 screens

Nova on-boards Option Designs agency to handle integrated marketing services

In OOH News By M4G Bureau - September 03, 2020

The agency will be curating the media strategy while increasing the brand visibility of the brand

Dabur distributes immunity modaks this Ganesh Chaturthi

In Campaigns By M4G Bureau - September 03, 2020

In association with Anugrah Madison, the brand has carried out this activity to support plasma and blood donation camps at Lalbaugcha Raja

Mediacom to handle AOR of Lionsgate Play

In OOH News By M4G Bureau - September 02, 2020

The agency will be responsible for the media strategy, planning, buying and implementation for all media as per Lionsgate’s requirements.

Godrej Appliances launches value-based marketing campaign to target Kerala residential societies

In OOH News By Bhawana Anand - September 02, 2020

In partnership with AIW Media, the brand used hand-sanitising kiosks as branding tool to announce the festive offers on the occasion of Onam

Welspun appoints Madison Media Sigma as its Media AOR

In OOH News By M4G Bureau - September 02, 2020

The agency will handle the entire media mandate including Print, TV, Radio, Digital, OOH and Activation

Verizon Media partners Broadsign to extend programmatic omnichannel offering

In Digital OOH By Rajiv Raghunath - September 02, 2020

Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience