Leading media owners to chart industry growth path at Gujarat Talks OOH on Dec 16

In OOH News By VJ Media Bureau - December 15, 2016

Asit Shah, Partner, Het Graphics, Paresh Rajnikant Shah, Managing Director, Sujal Advertisers, Atul Mehta, Proprietor, Chitra Publicity Co OOH Gujarat, Percy Mistry, Director, Selvel Media, Yashvant Shah, Director, Shah Publicity and Prashant Gadhav of The Sandesh Ltd will participate in a panel discussion on the theme"How the IOAA can help Gujarat OOH industry organise itself better to usher in sustainable, accelerated business growth”

Noomi Mehta, Indrajit Sen to address Gujarat Talks OOH on Dec 16

In OOH News By VJ Media Bureau - December 14, 2016

Noomi Mehta, President, IOAA will steer a panel discussion on the theme"How the IOAA can help Gujarat OOH industry organise itself better to usher in sustainable, accelerated business growth,” whereas Indrajit Sen, CEO, AdWise will make a presentation on technology and OOH with focus on media monitoring

BBMP told to root out unauthorised outdoor media in Bengaluru

In OOH News By VJ Media Bureau - December 12, 2016

BBMP has reportedly assured removal of all unauthorised media within 2 months

UK's Talon launches new benchmarks for OOH advertising effectiveness

In Digital OOH By VJ Media Bureau - November 25, 2016

Talon will be using the data to continue to demonstrate to clients how OOH works and to set and compare KPIs by category, type of advertiser and OOH format

"Domain expertise can make outdoor do wonders"

In Viewpoints By M4G Bureau - November 23, 2016

While the biggest of brands are still figuring out what kind of an OOH creative can stir maximum impact, security gadgets brand CP Plus has quite nailed the thing. Yogesh B Dutta, Chief Operating Officer, CP Plus speaks on the key success factors for OOH campaigns.

Digital signage business picking pace in EMEA region

In Digital OOH By VJ Media Bureau - November 16, 2016

The combined revenues of Germany, Austria and Switzerland alone was 930 million euros

Smarter outlook for DOOH in UK as medium comes of age

In Digital OOH By VJ Media Bureau - November 07, 2016

OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video and content assets, whilst navigating the certainties and uncertainties around Brexit.

HP DesignJet has completed 25 years

In OOH News By Satarupa Chakraborty - November 02, 2016

In a recently-concluded brand meet-up organised to celebrate the Silver Jubilee, HP showcased its vast portfolio of industry leading digital printing innovations and highlighted the potential to brand owners and marketers

Gujarat Talks OOH Conference to debut in Ahmedabad on Dec 16

In OOH News By VJ Media Bureau - November 02, 2016

The regional Talks OOH Conference is being organised in the state of Gujarat for the very first time. Ahmedabad-based Het Graphics has taken up the Title Sponsorship of the event, and Shah Publicity, Sujal Advertisers, Kaushik Outdoors and Chitra are the Associate Sponsors of the event.

SC Rail invites bids for ad displays on 10 rakes

In OOH News By VJ Media Bureau - October 28, 2016

The Guntakal Division of South Central Railway has invited for display of commercial advertisements on 10 rakes of passenger trains for 3 years