Results For "ISE"
993 News Found
Clear Channel International launches OOH programmatic buying tool
In Digital OOH By VJ Media Bureau - January 20, 2017
The tool makes the media simpler to plan, buy, optimise and measure through familiar buying technologies offering data-fueled audience-based solutions in real time, says William Eccleshare, chairman and chief executive of Clear Channel International
No pictures of ministers, political leaders on hoardings in poll-bound states: EC
In OOH News By VJ Media Bureau - January 11, 2017
In keeping with the model code of conduct, in the poll-bound states photographs of ministers and politicians on hoarding displays and posters that publicise the achievements of the particular minister, leader or political party should be either removed or suitably masked
BBMP submits with HC list of unauthorised hoardings in city
In OOH News By VJ Media Bureau - January 06, 2017
The civic body has listed 2,439 unauthorised hoardings
Cadbury Fuse'chocolate train' promises a chocolaty feast
In Campaigns By VJ Media Bureau - January 04, 2017
Taking \"Own the Commute\" to a whole new level, the brand opted for the Mumbai Metro wrap. This included more than 60% dominance of Fuse branding at the Andheri Metro station
UK's Bidstack - eBay of DOOH
In Digital OOH By VJ Media Bureau - December 28, 2016
Bidstack is aiming to change the way advertisers bid for unused DOOH advertising space.
Global Advertisers wins WCRC'Brand of the Year 2016-17' Award
In OOH News By VJ Media Bureau - December 26, 2016
OOH firm Global Advertisers has received the'Brand of The Year 2016-17 Emerging No.1' held on December 21 2016, at The Hotel Sahara Star, Mumbai. Global Advertisers won the award for innovative outdoor solutions in different sectors.
Tech-powered media monitoring will immensely benefit OOH industry: Indrajit Sen
In OOH News By VJ Media Bureau - December 22, 2016
With a technology-enabled monitoring mechanism, media owners would be able to store and retrieve real-time data on any media unit where the campaign is deployed. Currently, this technology is being applied on billboards.
Kansai Nerolac rides into cities, splashes vibrant colours
In OOH News By Nabamita Chatterjee - December 21, 2016
Kansai Nerocal Paints organised a Cyclathon to spread the message of health and hygiene. The brand paints 40 government schools across India as a part of the initiative. Interspace Solutions executed the event that connected some 40 cities
Strong industry body will boost Gujarat OOH business: Media owners
In OOH News By VJ Media Bureau - December 19, 2016
Noomi Mehta, President, IOAA laid particular emphasis on the need for the Gujarat OOH media owners to come together as a strong regional association; Asit Shah, Partner, Het Graphics, Atul Mehta, Proprietor, Chitra Publicity Co OOH Gujarat, Paresh Rajnikant Shah, MD, Sujal Advertisers, Percy Mistry, Director, Selvel Media, Yashvant Shah, Director, Shah Publicity, and Prashant Gadhav of The Sandesh Ltd urged the IOAA to provide leadership and key support in critical areas
Creativity, innovation are key to OOH growth
In Digital OOH By VJ Media Bureau - December 19, 2016
Data is becoming increasingly important as marketers realise the benefits of delivering timely, contextual and personalized messages.