Results For "ISE"
993 News Found
LIVE BOARD puts taxi media in cruise mode in partnership with News Technology Co.
In Digital OOH By Rajiv Raghunath - February 22, 2024
LIVE BOARD and News Technology Co. transform Tokyo's taxis into dynamic ad canvases, connecting brands with 7.7 million passengers a month.
MRSI adopts new socio-economic classification system ISEC
In OOH News By M4G Bureau - February 21, 2024
Incorporates women’s education as one of the key definers of social capital
Stepped-up tourism development & promotion potentially opening up new growth avenues for OOH
In OOH News By Neelambari Kakaraparthi - February 19, 2024
States are now incentivised to develop iconic tourist destinations and promote them globally
Airdropping into the screens
In Campaigns By Neelambari Kakaraparthi - February 15, 2024
With patriotic-themed movies poised to hit theatres amidst increasing anticipation surrounding elections, Dharma Productions is all set to fly with its ‘Yodha’
Adomni, Kochava launch ‘Outside In’, bridging OOH and in-home environments
In OOH News By M4G Bureau - February 15, 2024
This innovative programme empowers advertisers running connected TV (CTV) campaigns to enhance results with new retargeting capabilities from audiences exposed to video ads in the real world
Khimji Jewellers adorns the outdoor with ‘No Compromise’ bridal collection
In Campaigns By M4G Bureau - February 09, 2024
“Our campaign ‘No Compromise’ celebrates the enduring legacy of craftsmanship and the cherished moments of joy and pride associated with weddings,” says Mitesh Khimji, MD, Khimji Jewellers
Platinum Love Bands making a new promise ahead of Valentine’s Day
In Campaigns By Amrit Mishra - February 08, 2024
Experience the magic of love in larger-than-life proportions as Platinum Love Bands takes centre stage with an immersive OOH campaign, making this Valentine's Day truly extraordinary.
Hivestack by Perion partners with Eletromidia to integrate digital inventory across 46,000 screens in Brazil
In Digital OOH By M4G Bureau - February 08, 2024
Partnership makes Eletromidia’s high impact digital inventory – reaching 29 million people daily - available to advertisers via Hivestack’s SSP and ad server
‘Audience measurement standardisation is necessary for OOH growth’
In Viewpoints By Rajiv Raghunath - February 07, 2024
Advertisers are prioritising accountability given that data is the only source of media planning assessment, states Maud Moawad, CEO & Co-Founder, Seventh Decimal in an interview with Rajiv Raghunath
Neil Prime joins Ocean Outdoor Group board
In OOH News By M4G Bureau - February 06, 2024
“The expertise Neil offers in real estate and asset management brings significant value and a new perspective to the company,” says Ocean Outdoor Group CEO Tim Bleakley