Kerala OOH industry seeks time for transition to green media

In OOH News By Bhawana Anand - September 05, 2019

The industry has proposed a phase-wise adoption of green media

BBMP Policy 2018 or State Rules 2019: Time will tell

In OOH News By Bhawana Anand - August 27, 2019

Industry keen on the Bengaluru Mahanagara Palike Advertisement Rules 2019 coming into effect

Hyperspace India appoints Sandeep Sawant as Associate VP

In OOH News By M4G Bureau - August 26, 2019

With close to 2 decades of experience, Sandeep will contribute in expanding agency’s offerings, improvise on the existing services and develop Smart City solutions

IRCTC to have branding rights on Ahmedabad-Mumbai Tejas trains

In OOH News By M4G Bureau - August 26, 2019

The trains will have 18 coaches and IRCTC will be authorized to allot permissions for advertisements inside and outside the coaches, including branding on the trains

The ‘Big Morety’ at Brisbane airport goes live

In Digital OOH By Rajiv Raghunath - August 22, 2019

Arguably the largest digital billboard in the southern hemisphere, oOh!’s 400 sq. m ‘Big Morety’ will complement a wider roll out of digital screens across the airport precinct

Vibgyor Media bags DOOH tender for Prayagraj Junction

In OOH News By M4G Bureau - August 20, 2019

Formally known as Allahabad station is decked up with 66 digital display screens for advertisement and train running information

Bengaluru OOH waiting for policy paralysis to end

In OOH News By Ria Banerjee - August 13, 2019

Enforcement of the Bengaluru Mahanagara Palike Advertisement Rules, 2019 awaited

Declining consumer spends affect OOH Growth

In Research By Bhawana Anand - August 09, 2019

Pitch Madison Advertising Outlook Report 2019 revised downwards OOH growth from 11.4% to 5.0% for 2019

Broadsign partners with Place Exchange

In Digital OOH By M4G Bureau - August 09, 2019

The combined platforms enable DOOH media owners and advertisers, to utilise a single set of digital creative assets that can be easily adapted to suit a variety of digital, mobile and DOOH destinations

Moving Walls digitises Indian OOH with Freedom initiative

In OOH News By M4G Bureau - August 06, 2019

The programmatic outdoor firm equips billboard owners with audience data-powered planning & inventory management tools