Results For "ISE"
993 News Found
The story behind Times Square NYE Countdown
In Digital OOH By Rajiv Raghunath - December 23, 2021
Rafale Chang, CEO of Tiger Party provides a detailed account of what it takes to manage the synchronised New Year countdown on Times Square billboards, which the company has been managing over 11 years now.
BACARDI brings Latin-Caribbean warmth to Times Square with ‘Winter Summerland’ billboard takeover & Pedicab fleet
In Campaigns By Rajiv Raghunath - December 21, 2021
The takeover featured surprise appearances from ‘West Side Story’ actress and Puerto Rican singer Ana Isabelle, Broadway’s ‘Thoughts of a Colored Man’ star and singer-songwriter Mack Wilds, plus performances from It’s Showtime NYC and more
Madison World Chairman Sam Balsara to deliver the keynote at in-person India Talks OOH Conference in Mumbai on Jan 18
In OOH News By M4G Bureau - December 16, 2021
Sam Balsara will address the conference on the theme of ‘The Rise and Rise of OOH’, a session that will set the context for deliberations across all other sessions
JCDecaux once again recognised by Carbon Disclosure Project for commitment to sustainability
In OOH News By M4G Bureau - December 14, 2021
JCDecaux, has improved its general evaluation from A- to A and is part of CDP A-list as in 2019, showcasing companies that are leading the way in the fight against climate change
Marketers increasingly include DOOH in their omnichannel campaigns
In Digital OOH By M4G Bureau - December 08, 2021
New Media Decision Makers Study from DPAA, Advertiser Perceptions and Xaxis shows strong momentum for DOOH advertising use
EV charging major Volta expands into European market
In Digital OOH By M4G Bureau - December 07, 2021
With unique charging stations that feature high-impact, large-format digital screens located near the entrances of premier commercial locations, Volta’s network is among the most utilised in the U.S.
OOH Expo to be organised at Mumbai’s Nehru Centre on March 14-15, 2022
In Digital OOH By M4G Bureau - November 24, 2021
The Expo dates have been rescheduled to facilitate the highest level of buyer-seller-visitor participation in what is planned as India’s largest exposition of OOH technologies and solutions
Interface tech major Ultraleap raises £60 million in Series D fundraise
In Digital OOH By Rajiv Raghunath - November 18, 2021
“Our aim with this Series D raise is to accelerate the transition to the primary interface – your hands – because there are no physical controllers, buttons or touchscreens in anyone's vision of the metaverse,” says Tom Carter, CEO, Ultraleap
Decor brand Nesterra delights passengers at Mumbai airport
In Campaigns By M4G Bureau - November 15, 2021
The brand weaved together a unique gifting experience and surprised passengers travelling during this festive season with special gift hampers
Powering Programmatic OOH in Asia markets
In Digital OOH By Rajiv Raghunath - November 12, 2021
A power-packed panel of industry experts discussed in depth the current state of programmatic OOH buying and selling, and the challenges to be addressed as programmatic OOH goes mainstream. The panel discussion was held in the Asia Forum organised by World Out of Home Organization on Oct 28