Results For "ISE"
993 News Found
POOHM | The revolution of outdoor advertising
In OOH News By - August 08, 2022
Can-Victor Sahin, Co-Founder & CEO of Berlin-based Retalos, provides an analysis of how Performance Out-of-Home Marketing (POOHM) will provide advertises with inbound data feedback on the lines of online media.
Nexus Malls signs exclusive contract with Khushi Advertising to maximise SOH revenues at 11 malls in India
In OOH News By M4G Bureau - August 05, 2022
“We are confident that the audience base that these best-in-class Nexus Malls enjoy, will match our clients’ target audience," says Vishnu Telang, CEO, Khushi Advertising.
Australian adtech firm Veridooh sets footprints in UK as part of worldwide expansion
In OOH News By M4G Bureau - August 02, 2022
The UK launch follows Veridooh securing AU$5 million in Series A funding, the first external capital raise for the business.
Stingray Advertising in tie-up with Geopath to launch place-based AOOH measurement in US
In OOH News By M4G Bureau - August 01, 2022
Geopath will utilise state-of-the-art data, technology, and media research methodologies – alongside a holistic integrated approach – to provide powerful tools that give advertisers the ability to quantify this new retail media format as part of their media mix.
Broadsign extends programmatic ecosystem with Broadsign Reach Header Bidder
In Digital OOH By M4G Bureau - July 20, 2022
Solution helps media owners maximise monetisation opportunities by consolidating demand from multiple supply-side partners
WOO to organise 1st in-person APAC Forum in in Kuala Lumpur on Oct 12-14, 2022
In OOH News By M4G Bureau - July 19, 2022
There will be a full programme of presentations and speakers from the region and the wider global OOH industry.
‘Indian OOH is at the threshold of a major makeover spurred by digitisation, value-added services’
Junaid Shaikh, Managing Director of Roshanspace Brandcom says the OOH ecosystem in India is poised for transformative changes. Organisations that have ideation and innovation as the backbone of business will be the forerunners. Junaid shares his perspectives on OOH trends and developments in an interview with Rajiv Raghunath.
Rekha Nahar, GM - Marketing, Jockey, part of OAA 2022 Jury panel
In OOH News By M4G Bureau - July 14, 2022
Rekha is responsible for the overall brand and marketing initiatives for Jockey and comes with expertise in business strategy, brand building, managing large product categories & businesses, strategic projects, marketing and sales management.
Eminent Jury all set to evaluate OAA 2022 entries
In OOH News By M4G Bureau - July 11, 2022
The Jury, helmed by Santosh Padhi (Paddy) -- Chief Creative Officer of Weiden+Kennedy India -- as Chairman, comprises 35 highly accomplished brand marketers and creative leaders.
Sonam Pradhan, Head - Integrated Media & Advertising, Mahindra Rise, part of OAA 2022 Jury
In OOH News By M4G Bureau - July 07, 2022
Sonam comes with over 16 years of experience in media and advertising, and some of her major achievements in the past three years include the launch of Scorpio N, Bolero NEO, the All New-THAR, Mahindra XUV700 and Mahindra Electric Vision.
