Results For "ISE"
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Consolidation, coordinated adtech, measurement metrics, standardisation key to APAC OOH growth: Tom Goddard
In OOH News By Rajiv Raghunath - November 02, 2023
WOO President Tom Goddard set the context for the deliberations in the 2nd WOO APAC Forum being organised in Bali
OOH Advertising Convention (OAC) 2024 to be held in Bengaluru on July 26-27
In OOH News By M4G Bureau - October 27, 2023
The 2-day convention – the Conference, OOH Advertising Awards 2024 & OOH Expo 2024 – will be organised at Hilton Garden Inn, Embassy Manyata Business Park, Bengaluru
Workshop on ‘How to monetise DOOH media’ to be conducted at DDX Asia at Nehru Centre, Mumbai on Dec 8, 2023
In OOH News By M4G Bureau - October 20, 2023
The workshop, principally designed for the benefit of DOOH media owners, will be conducted by leading adtech expert Srikanth Ramachandran, Founder & Group CEO, Moving Walls; registration on first-come-first served basis
Central de Outdoor Brazil launches new data and automation platform ECOSS OOH
In OOH Solutions By Rajiv Raghunath - October 19, 2023
The solution is powered by a customised OOH technology solution deployed by Adsmovil OOH
‘Brands & agencies are pushing operators for deeper insights’
In Gallery By - October 16, 2023
Michael Steinberg, Chief Revenue Officer, StreetMetrics says that as advertisers are unlocking their budgets, OOH needs to show results. “We need to measure how audiences behave as a result of the exposure to ads and the end performance as a result of that”.
SpectaLook opticals celebrates World Sight Day with outdoor campaign
In Campaigns By M4G Bureau - October 13, 2023
The global event is an effort to raise awareness about blindness and vision impairment.
DOOH Platform MASTRUM launches 1st phase on 34,000 screens across Japan
In Digital OOH By Rajiv Raghunath - October 12, 2023
MASTRUM, powered by Moving Walls, is a white-labeled, customised DSP/SSP platform tailored to the Japanese OOH advertising market
World Out of Home Organization adds 11 new members from four continents
In OOH News By M4G Bureau - September 25, 2023
Four of the new members are national media owners, two are national media agencies, three are OOH service providers/suppliers, one is a national media association and one a national regulatory body.
Rajkot Rajpath invites e-Tenders for advertisement rights
In OOH News By M4G Bureau - September 13, 2023
The tenders are for the advertisement rights of hoardings and kiosks on lightning poles in the city of Rajkot.
Neil Diamond Musical: A Beautiful Noise to open DPAA Summit in New York on Oct 10
In OOH News By Rajiv Raghunath - September 06, 2023
Broadway has always leveraged out of home and so it is fitting that we once again have an iconic Broadway show: Barry Frey, President & CEO, DPAA